Fast Food, Fat Profits Radical Doubt

Fast Food, Fat Profits Radical Doubt
Fast Food, Fat Profits Radical Doubt

Fast Food, Fat Profits Radical Doubt

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“Fast Food, Fat Profits” (
The documentary featured several people implicated, in one way or another, with the fast food business or with the so-called obesity epidemic in America. The documentary channeled its materials through several frameworks (Goffman), which were employed in various ways from the beginning to end.

Your assignment for this week is to (1) identify at least two frameworks through which the documentary filtered its materials, objectively laying out how the documentary’s message was crafted into a cohesive and unitary whole. Please do not editorialize or make evaluative statements. I simply want you to identify what the frameworks are. Then, once you have objectively described two frameworks, I want you to (2) utilize “radical doubt,” which means you do not accept what is communicated at face value, that you assume the documentarian and the interviewees in the documentary have concealed information or they are providing a faulty representation of social reality. In other words, I want you to assume there is strong incentive to lie, mislead and evade.
It should be mentioned that practicing radical doubt is absolutely necessary for the growth of knowledge, in the generic sense, and for your own sociological growth, in the more specific sense. There are good reasons to practice radical doubt. For this assignment, your task is to show me what those reasons are. What is the value added of maintaining a cynical, doubting stance toward an author, authority, professor, expert, etc? Are there limits to the practice of radical doubt, of framing social reality through radical doubt?


Radical Doubt
This paper seeks to evaluate the “Fast Food, Fat Profits” documentary that features people and corporations that are implicated in the prevalence of obesity in America. These people have been seen to fund and develop a new fast food culture that has seen the development of cheaper foods in place of the traditional home made food. Their actions have resulted in the development of the fast profit fast food industry that has led to the obesity epidemic in America. The paper will analyze the documentary in terms of its structured frameworks that were employed in the development of the documentary from start to end. Radical doubt will be utilized in the content of the documentary to conclude that the documentary has strong incentive to mislead and lie to the public about the obesity pandemic and eating habits of the American people.

Two frameworks that were identified within the documentary that objectively laid out how the documentary’s message was crafted included the inability for access to real foods and the lack of nutritional education about the food and eating habits of most American people. The paper seeks to defy the claims made by the documentary by stating that it simply communicated the issues at face value and the participants of the documentary were individuals providing faulty representation of the actual social and health situation of America.

The inability for access to real foods has been regarded as a prominent factor that has led to the obesity pandemic. However, this is just in relation to city dwellers. It has been noted that many fast food restaurants are usually located in and around cities in place of grocery stores that once existed in the same location. In the suburbs and rural towns in America, the situation is however different. People did not lose their traditional eating habits and as a result, still conform to a regular home cooked meal; and a trip to the many grocery stores around town. These towns have minimal fast food establishments as many dwellers do not consume fast foods. As much as the people in the urban centers insist that fast foods are the cheapest form of food available, this is considered untrue. Many researchers have come to the conclusion that raw food bought from the grocery stores is sometimes cheaper than the ready meals bought in supermarket stores.

It has also been shown through studies that the lack of nutritional education has about the food and eating habits of most American people to alarming rates. Food culture has changed and people do not eat to live but live to eat. Sauce and soups in modern day foods are made of fats and oils which make them fatty. The availability of television advertising and easy access to cheaper fast foods has caused the change in food culture. People eat more and yet they rarely cook natural food in their own kitchens. The death of real food outlets and the prevalence of the middleman fast food corporations have resulted in the lack of sound nutritional education.

These corporations spend billions of dollars in food advertising budgets that brainwash the public on new eating habits that are not necessarily cheaper or even good for their health. The corporations have been acting as middle men between the farmers and the American public by getting the real food from the farmers at very cheap rates, in a concept termed as adding value to the food through processing it and selling it to the public thereafter. The argument being that the fast food corporations have brought food closer to their customers and have made eliminated the need of shopping from the farmer and preparation of this food for the client.

The second framework that was discussed in the development of the documentary was Nutritional education to the American masses. Nutritional education has been focused on clinical interventions, population studies and obesity regulation. These programs are aimed at educating health care providers who take care of patients with weight problems. The prevalence of the importance of nutrition in weight management has been a way of increasing revenue for nutritional and health care experts. Even though they claim that weight management and nutritional management can lead to safe and effective interventions to reduce and eliminate the obesity pandemic. They claim that it will help us more effectively deal with this most pervasive health problems relating to food and nutritional issues.

Nutritional education is at its peak in America. Many working professionals have joined the health and fitness bandwagon. These individuals have also been seen to be dieting and exercising on a daily basis which reduces their chances of getting obese. The American media has also been instrumental in using fit and light weight actors and models in their programmers and advertisements to ensure that people aspire to live their lifestyles and live as healthy and fit as possible as thee celebrities. All in all, this paper will conclude that the responsibility of nutritional development and education should not be left entirely to these fast food establishments. Parents are advised to ensure that their children eat healthier. They should also ensure that they increase their physical activities.

Works Cited

n.d. 25 April 2015 <>.

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