Strategies and Tactics of Running a Business Case analysis Fotile
Case Analysis – Strategies and Tactics of Running a Business

How would you assess the Fotile way in sustainable business development? (Word limit: 750)
You may consider the following aspects to write up your short essay.
• Why did Mr. Mao decide to build the Fotile’s culture based on Confucianism (traditional Chinese culture) given the influence of Western management education in China?
• How would you assess the effectiveness of Mr. Mao’s approach of disseminating the knowledge and tenets of Confucianism in Fotile?
• Is Fotile on the right path to become a great company in the world? What would you recommend to Mr. Mao?