Individual Business Report
Make your Individual Business Report work as practical as possible by using ‘real data’. Excluding tables of contents, appendices etc. the individual written work is an advancement of
the initial business plan and should be 1200 to 1500 words in length with appropriate analysis, tables and figures included. The USP should be expanded in
detail and the choice of legal structure should be fully justified.
A suggested structure of your individual work is outlined below with the use of subheadings to ensure that your report is well organised.
1. The Executive Summary
2. The Aims and Objectives of the business
3. The Business Environment (competitor analyses)
4. The Product/Service description
5. The Marketing Area (including segmentation, USP, etc)
6. The Financial Area (start up and running costs, predicted sales, etc )
7. References based on the Harvard standard
8. Bibliography
9. Appendix
Extra Information
Some useful websites
- Bplans.co.uk (generally these are more detailed than what you need)
- 3i www.3i.com
- Barclays Bank www.smallbusiness.barclays.co.uk
- Business Angels (finance) www.businessangels.co.uk
- Business Link www.businesslink.gov.uk/
- Centre for entrepreneurial leadership www.celee.edu
- Dept. for education and employment www.business-info.org.uk/highlights
- DTI (UK) www.dti.gov.uk
- Zone www.zone.org.uk
- Entrepreneur Magazine (US) www.entrepreneurmag.com
- HSBC www.banking.hsbc.co.uk
- Master Planner www.masterplanner.co.uk
- National Westminster Bank www.natwest.co.uk
- Small business service www.businessadviceonline.gov.uk
- Start-ups www.startups.co.uk
- Stoy Centre for Family Business www.fbn-i.org
- The Prince’s Trust http://www.princes-trust.org.uk/
Recommended journals
1. Entrepreneurship and regional development
2. Entrepreneurship, theory and practice
3. European venture capital journal
4. International journal of entrepreneurial behaviour and research
5. International journal of entrepreneurship and innovation
6. International small business journal
7. Journal of business venturing
8. Journal of small business and development
9. Journal of small business management
10. Marketing week journal
11. MIT Sloan management review journal
Although you are using secondary data, you should not take this as an excuse to plagiarize or copy another firm’s strategy. All data/information must be
justified and referenced as must your theory.
I will add 2 documents, one of them is plan of report, you can write report straight in this document, second one is about business company, about this
company i need a report.
You can use any dates you want about finances and other dates
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