Strategic Analysis and the General Environment

Strategic Analysis and the General Environment Please analyze the general (Macro) environment using the slide of the Strategic Analysis Template PPT file and data from the
Apple case (found in the Harvard course pack).

Strategic Analysis and the General Environment
Strategic Analysis and the General Environment

You should use bullets and phrases with enough description such that it is obvious that it is an analysis of the macro environment
from the Apple case and we could understand the slide if it were included as an appendix to a report. It should not be written in paragraph form. The macro issue (case fact) should be in the Environment column. Your analysis of how this macro issue (case fact) is a threat and/or opportunity should be in the applicable column(s).

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