The Purpose of Writing a Business Plan 1. Why write a business plan?
2. What purpose does the business plan serve?
3. What should you do first before writing your business plan?
4. What do investors look at first when reviewing a business plan? A business plan is an important tool for managing and growing your business. A well-designed plan lays out a vision of growth and the steps needed to get there. A plan is also an essential communications tool for attracting financing for your business as well as managers and staff as your business grows.
