Yahoo Inc Annual Report and Yahoo Strategic Analysis Analyze Yahoo! Inc.’s strategy and make recommendations. Include an executive summary and follow the section instructions below.
The paper should use data predominantly from 2011, 2012, and 2013.
Sources: Yahoo! Inc.’s Annual Reports and Yahoo! Inc.’s Website @ http://info.yahoo.com/company
INCLUDE THE FOLLOWING SECTIONS:
Internal analysis:
-Corporate mission, goals/objectives, and performance are assessed effectively
–Corporate strategy is identified and assessed effectively
-Competitive strategy is identified and assessed effectively
-Functional analysis (including financial & organizational components) is complete and accurate
External Analysis:
-Good assessment of major trends in the general environment
-Five-forces analysis is complete and reasonable
-Key success factors are explained adequately
Integration:
-Fit between the company’s internal environment and the external environment is sufficiently assessed
-Critical issues are precisely explained, including why these issues are “critical”
-Critical issues fit well with the internal and external analyses presented in this report
Alternative Strategies:
-Considers a range of alternatives that appropriately address the critical issues
-Key pros and cons are sufficiently described
Recommendation:
-It is clear why these recommendations were selected from among the set of alternatives considered
-The recommendations are sufficiently integrated into a single consistent overall strategy
-Anticipates major implementation issues and barriers, then identifies a credible series of action steps to deal with them
Report:
-Executive summary offers a good overview of key issues and conclusions from the report
-The report is organized well, is internally consistent, and there is a logical flow of analysis and points
