The Recruiting Value of Corporate Social Responsibility

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The Recruiting Value of Corporate Social Responsibility
The Recruiting Value of Corporate Social Responsibility

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The Recruiting Value of Corporate Social Responsibility

Kim and Park (2011) argue that corporate social responsibility (CSR) activities not only have value for benefitting social causes but can also be regarded as recruiting tools for attracting potential employees who perceive the organization and its CSR activities as an ethical fit. The foundation of this argument comes from an organizational perspective that views employees as important assets for a corporation. Coming from this perspective would mean that corporations would be cognizant about the imperative to have an active CSR program that matches corporate values, missions, and cultures.

Conduct Internet research and identify the top ten companies to work for last year. Choose one of these companies and research its CSR activities.

In your posting, respond to the following:
• What are the company’s CSR activities?
• What do these activities say about the company?
• Do you think that these activities are causing beneficial or cause exploitative? Give evidence for your answer.
• Would you consider working for this company?
Support your answers with appropriate research and reasoning and initiate comments on the postings of at least two of your peers.

The Recruiting Value of Corporate Social Responsibility Sample Answer

The recruiting value of corporate social responsibility

The identified company is Chevron which was ranked the 6th best company to work for in the year 2015. This is a multinational oil corporation. Corporate social responsibility (CSR) is understood as business practices that involve initiatives which are beneficial to society (Cassimon, Engelen & Liedekerke, 2016).

The corporate social responsibility activities of Chevron include the following: in Angola, this firm has engaged in various partnerships that seek to improve livelihoods in this country and foster a stable operating environment. For instance, Chevron in Angola provided help in launching an entrepreneurship curriculum for learners, offered micro-financing and technical assistance to local businesses, and supported an initiative aimed at vaccinating over 620,000 persons against polio outbreak (DiBenedetto, 2011). In Richmond California, Chevron gave about $3.69 million to non-profit organizations aimed at meeting needs in job training, economic development and education (DiBenedetto, 2011). Chevron in Indonesia has strengthened economic opportunities aimed at benefiting local communities through sponsorship of polytechnic universities, support and training programs for farmers, and microfinance (DiBenedetto, 2011).

What these CSR activities say about the company is that Chevron is really a socially-responsible oil firm that helps the society through various activities. The CSR activities also show that Chevron is a company that takes responsibility for the impacts of its activities as well as decisions on every aspect of the community, the society, and the environment. These CSR activities are cause beneficial. This is largely because the activities actually contribute to the society’s welfare and health, operating ethically and transparently (Bredeson & Goree, 2014). The activities show the positive impact which Chevron has on the local communities in which it operates. I would consider working with the firm since it is a socially responsible company that has a positive impact on communities. Chevron is a more attractive company to employees like me who seek to work for companies that have socially responsible practices, sound ethics, and community mindedness.

The Recruiting Value of Corporate Social Responsibility References

Bredeson, D. A., & Goree, K. (2014). Ethics in the workplace. Albany, NY: Prentice Hall.

Cassimon, D., Engelen, P., & Liedekerke, L. (2016). When do Firms Invest in Corporate Social Responsibility? A Real Options Framework. Journal Of Business Ethics, 137(1), 15-29. doi:10.1007/s10551-015-2539-y

DiBenedetto, B. (2011). Chevron, the socially responsible oil company? Retrieved from

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