Nike Case Study Analysis Assignment Paper

Nike Case Study Analysis
       Nike Case Study Analysis

Nike Case Study Analysis

University of Phoenix Material

Nike Case Study Analysis

Nike: Spreading Out to Win the Race

Nike is indisputably a giant in the athletics industry. The Portland, Oregon, company is known worldwide for its products, none of which it actually makes. It has thrived by knowing how to stay small, focusing on core competencies, and outsourcing manufacturing.

But if you don’t make anything, what do you actually do? If you outsource everything, what’s left? A lot of brand recognition, as it turns out.

Behind the Swoosh

Nike continues to outpace the athletic shoe competition while spreading its brand through an ever-widening universe of sports equipment, apparel, and paraphernalia. The ever-present Swoosh graces everything from bumper stickers to sunglasses to high school sports uniforms. Nike products embody a love of sport, discipline, ambition, practice, and all other desirable traits of athleticism.

The company has cleverly kept its advertising agency nestled close to home, but has relied extensively on outsourcing many non-executive and back office responsibilities to reduce overhead. Nike is structured around its core competency in product design—not manufacturing. It has taken outsourcing to a new level, with sub-contractors producing all of its shoes.

Whoops

Although outsourcing production hasn’t hurt product quality, it has challenged Nike’s reputation for social responsibility, especially regarding work conditions and labor practices at some suppliers. In a move designed to turn critics into converts, Nike posts information on its website detailing every one of the hundreds of factories that it uses to make shoes, apparel, and other sporting goods. It released the data in conjunction with a comprehensive corporate responsibility report summarizing the environmental impact and the labor situations of its contract factories.

Nike also encourages designers to develop environmentally sustainable designs like the Nike Free, a lightweight running shoe that boosted sales dramatically. Nike’s Sustainable Business & Innovation Lab funds outside startups focused on alternative energies, more efficient approaches to manufacturing, and the promotion of healthy lifestyles.

Pesky Competition

Nike has so far balanced size and pressure to remain successful by leveraging a decentralized and networked organization structure. Individual business centers—such as research, production, and marketing—are free to focus on their core competencies without worrying about the effects of corporate bloat.

This company has found continued marketplace success by positioning itself not simply as a sneaker company but as a brand that fulfills the evolving needs of today’s athletes and athletes-at-heart. Will Nike continue to profit from its organization structure, or will it spread itself so thin that its competition has a chance to overtake it?

Source: Schermerhorn Jr., J.R., Bachrach, D.G. (2016) Nike: Spreading Out to Win the Race. In Exploring Management (Cases for Critical Thinking).

Case Analysis Questions

Answer the following in up to 350 words each.

1. Describe the factors that drive Nike’s decision to stick with some form of network organizational structure rather than own its manufacturing operations.

2. Assess why Nike’s choice of a decentralized and networked organization structure worked well for the

3. Summarize the current state of competition in this industry. Assess if Nike continuing to pull away from rivals, or if they are catching up.

4. Assess whether Nike’s organizational structure is still a major strength that contributes to its success, or if it is creating problems that will call for organizational design changes in the future.

5. Determine whether a matrix structure could improve performance for Nike.

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Termination process in counseling Essay

Termination process in counseling
 Termination process in counseling

Termination process in counseling

It is said that termination starts in the first session when asking clients how they will know when they no longer need to meet for therapy; however, termination is often more difficult to conceptualize for both the client and the therapist. It is important to explore reactions toward termination of therapy. Clients may experience a range of emotions in response to termination.

Answer:
1. How do you know when it’s time to terminate? How can a client prepare client through termination phase on counseling?
2. How will you prepare to address any feelings or
countertransference issues that emerge during termination with any of your clients?

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Schizophrenia Research Assignment Paper

Schizophrenia
                      Schizophrenia

Schizophrenia

this assignment requires reading from the book Winds Against the Minds by Lola Bamigboye. I will attach the instructions and the pages you need to read out of the book. Please use a lot of citation in the paper and answer each question fully . don’t do step 3 or 5.

WINDS AGAINST THE MIND (WATM) READINGS DISCUSSION QUESTIONS
NURS 3024- Mental Health Nursing
Directions: Complete these set of questions/activities for each of the case study topics scheduled on your WATM reading schedule. The reading schedule will also have the due dates. Assignments should be completed in a modified APA format. Use times new roman size 12 font. Double space your assignment and use in-text citations as needed. Your assignments must also have a title page and reference page. You may use your textbook, care plan book, as well as what is covered in class to address this topic.

Step 1: Write a 1-2 page overview describing the pathophysiology behind the disease topic of interest (i.e. what causes this disease process to happen?).

Step 2: Outline the basic facts & your current understanding of the psychiatric condition(s) in your own words. Answer questions # 1-4 in 5 paragraphs.
1. Overview signs and symptoms of disorder (not cut and pasted from textbook/internet).
2. Specific symptoms seen in each of the case studies
3. Treatment Modalities: Medications and different types of therapies that may be beneficial for the specific case studies. Please remember the holistic aspect of nursing.
4. Patient Education: Identify appropriate patient teaching points that you would use to educate your patient should they have this disorder. Include important teaching methods regarding medication class, recommended therapy, and home maintenance.
Step 3: Identify four nursing diagnoses with four specific interventions with specific goals of treatment for the assigned reading. Does not need to be case study specific but can be focused on any individual with the same diagnosis.
Psychiatric Disorder Nursing Diagnosis Nursing Intervention Rationale for chosen Intervention

Step 4: Reflection Questions
1. What did you find of interest and/or surprised you about each case study? Be able to explain your response to the clinical group. (3 paragraph minimum)
2. Were you reminded of a family member or friend? Would you care to share how? (For this question you do not have to share but if you’d like it can be helpful for your classmates to hear). (a few sentences)
3. What did you underline? (1 paragraph)
4. Does the information presented in these case studies on the disorder of interest challenge your preconceived notion on this topic? If so, do you feel your previous views were influenced by the media (ie. News, movies, etc?) or personal experience? (1 paragraph)
5. With this new knowledge how will this impact your practice as a registered nurse? (2 paragraphs)

Step 5: LAST WATM ASSIGNMENT ONLY.
1. How has your perception or understanding of Mental Illness been challenged as a result of exposure to Winds against the Mind as well as in relationship to the particular reading assignment? (fully answer the question)

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Globalization Essay Assignment Paper

Globalization Essay
Globalization Essay

Globalization Essay

Pick one of the two questions below.
Refer to the book used by the class to answer the question if possible. You can download the book at: http://download.library1.org/main/2126000/71910bc5984a44793df95f5efdfca6b8/Charles%20W.%20L.%20Hill%20Dr%2C%20G.%20Tomas%20M.%20Hult%20-%20Global%20Business%20Today-McGraw-Hill%20Education%20%282017%29.pdf

Question #1:
Chinese factories have been notorious for egregious labor standards and violations in working conditions. Recently, two Chinese heritage journalists reporting for a foreign news site went undercover to investigate working conditions at Hongfung Industries, a textile manufacturer which provides clothing for large brands like Abercrombie to Kohl’s. According to the report, not only were workers at the plant poorly paid, but they were also forced to work overtime. Embarrassed by the story surfacing in international news, the major retailers start to pressure Hongfung Industries to respond to the allegations and conduct an audit of the factory in question. HongFung Industries instead file a defamation lawsuit against the two journalists and tell their retailer the audit is unwarranted as their most recent audit, conducted by the plant, showed no violations. International pressure is mounting and the reporters are now being defended by Reporters without Borders, which is also increasing more coverage of the story and impacting sales and stockholder confidence.

Assume you are one of the major retail brands that is caught in the middle. On one hand you are reliant upon the Chinese factory for producing your clothes, while on the other you are taking a beating in court of public opinion. Should you be held responsible for ensuring that your suppliers are safeguarding the basic rights and dignity of their employees? How can you influence the situation towards a mutually beneficial resolution that will restore consumer and shareholder confidence while not adversely impacting your supply chain needs?

Question #2
The Marriott hotel chain expects to open a new hotel in Asia almost every week over the next three years. Its aim is to double in size in Asia and cater to the growing number of Chinese tourists.

View the following video to give yourself background:
http://www.bbc.com/news/av/business-29320838/marriott-plans-asian-hotel-expansion
Marriott’s has a desire to cater to the unique needs of the Chinese tourist even while certain other well-known Western brands that have failed with Chinese consumers. What sort of considerations in the product and service offerings might Marriott have to consider? How is Marriott’s strategy to plans to expand operations in Asia different than other
Western brands trying to build brand loyalty with Chinese consumers?

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T-Charts/ Accounting steps Assignment

T-Charts/ Accounting steps
  T-Charts/ Accounting steps

T-Charts/ Accounting steps

Tony and Suzie graduate from college in May 2012 and begin developing their new business. They begin by offering clinics for basic outdoor activities such as mountain biking or kayaking. Upon developing a customer base, they’ll hold their first adventure races. These races will involve four-person teams that race from one checkpoint to the next using a combination of kayaking, mountain biking, orienteering, and trail running. In the long run, they plan to sell outdoor gear and develop a ropes course for outdoor enthusiasts.

On July 1, 2012, Tony and Suzie organize their new company as a corporation, Great Adventures Inc. The articles of incorporation state that the corporation will sell 38,000 shares of common stock for $1 each. Each share of stock represents a unit of ownership. Tony and Suzie will act as co-presidents of the company. The following business activities occur during July.

Jul. 1
Suzie purchases $19,000 of Great Adventures’ common stock using cash she saved during college.

1 Tony purchases $19,000 of Great Adventures’ common stock by borrowing from a local bank using his personal vehicle as collateral.

1 Suzie purchases a one-year insurance policy for $5,880 ($490 per month) to cover injuries to participants during outdoor clinics.

2 The company pays legal fees of $1,400 associated with incorporation.

4 Suzie purchases office supplies of $1,700 on account.
7
Suzie pays advertising of $390 to a local newspaper for an upcoming mountain biking clinic to be held on July 15. Attendees will be charged $50 the day of the clinic.

8 Tony purchases 10 mountain bikes, paying $11,000 cash.
15
On the day of the clinic, Great Adventures receives cash of $3,000 from 60 bikers. Tony conducts the mountain biking clinic.

22
Because of the success of the first mountain biking clinic, Tony holds another mountain biking clinic and the company receives $3,500.

24
Suzie pays advertising of $830 to a local radio station for a kayaking clinic to be held on August 10. Attendees can pay $130 in advance or $180 on the day of the clinic.

30
Great Adventures receives cash of $7,800 in advance from 60 kayakers for the upcoming kayak clinic.

[The following information applies to the questions displayed below.]

The following transactions occur over the remainder of the year.

Aug. 1
Suzie applies for and obtains a $47,000 low-interest loan for the company from the city council, which has recently passed an initiative encouraging business development related to outdoor activities. The loan is due in three years, and 6% annual interest is due each year on July 31.

Aug. 4 The company purchases 14 kayaks, costing $22,400.
Aug. 10
Twenty additional kayakers pay $3,200 ($160 each), in addition to the $5,500 that was paid in advance on July 30, on the day of the clinic. Tony conducts the first kayak clinic.

Aug. 17 Tony conducts a second kayak clinic and receives $10,800 cash.
Aug. 24 Office supplies of $1,700 purchased on July 4 are paid in full.
Sep. 1
To provide better storage of mountain bikes and kayaks when not in use, the company rents a storage shed, purchasing a one-year rental policy for $4,320 ($360 per month).

Sep. 21 Tony conducts a rock-climbing clinic. The company receives $14,300 cash.
Oct. 17
Tony conducts an orienteering clinic. Participants practice how to understand a topographical map, read an altimeter, use a compass, and orient through heavily wooded areas. Clinic fees total $18,000.

Dec. 1
Tony decides to hold the company’s first adventure race on December 15. Four-person teams will race from checkpoint to checkpoint using a combination of mountain biking, kayaking, orienteering, trail running, and rock-climbing skills. The first team in each category to complete all checkpoints in order wins. The entry fee for each team is $590.

Dec. 5
To help organize and promote the race, Tony hires his college roommate, Victor. Victor will be paid $40 in salary for each team that competes in the race. His salary will be paid after the race.

Dec. 8 The company pays $1,400 to purchase a permit from a state park where the race will be held. The amount is recorded as a miscellaneous expense.
Dec. 12
The company purchases racing supplies for $2,900 on account due in 30 days. Supplies include trophies for the top-finishing teams in each category, promotional shirts, snack foods and drinks for participants, and field markers to prepare the racecourse.

Dec. 15 Forty teams pay a total of $23,600 to race. The race is held.
Dec. 16 The company pays Victor’s salary of $1,600.
Dec. 31 The company pays a dividend of $3,300 ($1,650 to Tony and $1,650 to Suzie).
Dec. 31
Using his personal money, Tony purchases a diamond ring for $4,400. Tony surprises Suzie by proposing that they get married. Suzie accepts!

The following information relates to year-end adjusting entries as of December 31, 2012.

a.
Depreciation of the mountain bikes purchased on July 8 and kayaks purchased on August 4 totals $7,800.

b. Six months’ worth of insurance has expired.
c. Four months’ worth of rent has expired.
d. Of the $1,700 of office supplies purchased on July 4, $350 remains.
e. Interest expense on the $47,000 loan obtained from the city council on August 1 should be recorded.
f. Of the $2,900 of racing supplies purchased on December 12, $210 remains.
g. Suzie calculates that the company owes $14,700 in income taxes.

Assume the following ending balances for the month of July before any adjusting journal entries have been made.

Balance
Cash $ 24,580
Prepaid insurance 4,920
Supplies (Office) 1,700
Equipment (Bikes) 15,500
Accounts payable 1,700
Unearned revenue 5,500
Common stock 39,000
Service revenue (Clinic) 3,750
Advertising expense 1,250
Legal fees expense 2,000

** 3. Post transactions from August 1 through December 31 and adjusting entries on December 31 to T-accounts.

4. Prepare an adjusted trial balance as of December 31, 2012. (The items in the Trial Balance should be grouped as follows: Assets, Liabilities, Equity, Dividends, Revenues, and Expenses.)

5-a. For the period July 1 to December 31, 2012, prepare an income statement.

5-b. For the period July 1 to December 31, 2012, prepare an statement of stockholders’ equity. All account balances on July 1 were zero. (Amounts to be deducted should be indicated with minus sign.)

5-c. Prepare a classified balance sheet as of December 31, 2012.

6. Record closing entries as of December 31, 2012.

7. Post the closing entries of retained earnings to the T-accounts.

8. Prepare a post-closing trial balance as of December 31, 2012. (The items in the Trial Balance should be grouped as follows: Assets, Liabilities, Equity.)

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Computer science definition Essay Paper

Computer science definition
    Computer science definition

Computer science definition

One of the server operators in your organization seems to have problems accessing folders containing programs he needs to run. What tool might help diagnose the problem most quickly?

Which of the following are examples of extended attributes in NTFS? (Choose all that apply.)

Which command is used to change permissions using the Red Hat Linux 9.x command line?

Which operating system uses domain local security groups? (Choose all that apply.)

You have discovered that for some reason two groups in Red Hat Linux 9.x share the same GID. Is this a problem?

The FLAG command in NetWare 6.x can be used to _________________________________.
Generally, in an operating system, the account used to create an object, such as a folder, ____________________________________.
Which of the following are NTFS permissions that can be set in Windows 2000 Server and Windows Server 2003? (Choose all that apply.)

You are consulting for a doctor’s office consisting of 18 networked workstations and one Windows 2003 server that is used to share folders. The office has a demo of a new medical database, but the licensing requires that not more than two people access it at the same time. How can you accommodate this requirement most easily?

When you set permissions in Red Hat Linux 9.x using the command line, the _________________ option applies those permissions to users, groups, and others.

How can you control access to shared resources in Red Hat Linux 9.x when using NFS? (Choose all that apply.)

Which of the following are permissions that you can configure for a folder in Mac OS X? (Choose all that apply.)

Which type of group would typically be use primarily to house user accounts in Windows 2000 Server and Windows Server 2003 when Active Directory is installed?

In Windows XP Professional, share permissions work for which of the following file systems? (Choose all that apply.)

In Windows 2000 Server, you can hide a shared folder by _________________________.
A(n)  is associated with a folder or file to show which users or groups have what kind of permissions or rights to that folder or file.

The more /etc/group command-line command can provide information about groups in which of the following operating systems? (Choose all that apply.)

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Establishment of the nation Essay Assignment

Establishment of the nation
               Establishment of the nation

Establishment of the nation

write a 4-6 page essay explaining the weaknesses of The Articles of Confederation, the differences between Hamilton and Jefferson as far as the type of nation to create, and the basic concepts of the Constitution.

This assignment addresses the following objectives and outcomes:

  • Discuss the key historical events, persons, and issues of the period covered in United States history.
  • Analyze critically events, problems, and issues of the past and interpret present issues in light of historical experiences.
  • Discuss the geographical, ideological, political, economic, and social environment of the period covered in United States history.
  • Locate, analyze, and comprehend historical information in order to become effective independent learners.

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Conference room scheduling Assignment

Conference room scheduling
    Conference room scheduling

Conference room scheduling

Conference room scheduling Find the nearest open conference room for a team in which a team can hold its meeting. Given n team members with the floor on which they work and the time they want to meet, and a list of conference rooms identified by their floor and room number as a decimal number, maximum number of people it fits and pairs of times they are open – find the best place for the team to have their meeting. If there is more than one room available that fits the team at the chosen time then the best place is on the floor the closest to where the team works.
E.g.
rooms.txt
7.11,8,9:00,9:15,14:30,15:00
8.23,6,10:00,11:00,14:00,15:00
8.43,7,11:30,12:30,17:00,17:30
9.511,9,9:30,10:30,12:00,12:15,15:15,16:15
9.527,4,9:00,11:00,14:00,16:00
9.547,8,10;30,11:30,13:30,15:30,16:30,17:30
Input:
5,8,10:30,11:30 # 5 team members, located on the 8th floor, meeting time 10:30 – 11:30
Output:
9.547

Please explain: how you solved the problem and how it would behave based on the different parameters (number of team members, longer meeting times, many rooms with random booking times). How would you test the program to ensure it always produced the correct results?

For extra credit, can you improve the solution to split the meeting across more than one room if say only one room is available for a fraction of the meeting and another room is free later to hold the remainder of the meeting during the set time. If you want to make this more powerful – assume that the number of room splits can happen in proportion to the length of the meeting so that say if a meeting is 8 hrs long then the algorithm could schedule it across say up to 4 rooms if a single room was not available for the whole time.

You may code the response in any programming language you like, however our primary DevOps programming languages are:
• Bash
• Perl
• Python
• Groovy

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Vickrey mechanism homework Paper

Vickrey mechanism homework
   Vickrey mechanism homework

Vickrey mechanism homework

Only two questions, but professional knowledge required, for more details please check files below. (Notice: use your own and unique example to answer question 2, otherwise it’s not acceptable.)

Exercise Set 3
Wednesday, February 27
1. Four pirates have left on an island their treasure chests, with values 100, 200, 300 and 400.
One day the pirates learned that the volcano on the island will erupt soon and destroy their treasures. Unfortunately their ship was wrecked and they could not reach the island. A fisherman comes along on a raft and offers help. He says to the pirates: “My raft is small and I can only bring back one treasure chest from the island before the volcano erupts. Write the
value of your treasure chest on the palm of your hand and show it to me so no one else can see. I will retrieve the chest of the one who shows me the highest value. When I come back, the owner of the chest I bring back will pay me, and the payment will be equal to the second highest value that was shown to me.” (i) What value should each pirate write down on his hand? Is it better for him to lie or to tell the truth? (ii) When each pirate acts optimally,
whose chest will be brought back by the fisherman? How much payment will he receive?

*** The question below is a bonus points assignment. If you choose to do it, the due date is
Monday, March 4. We will ONLY accept a TYPED answer.
2. Think of a real life situation where you can apply the Vickrey mechanism to induce people to
reveal truthfully their hidden information. Clearly describe the problem. Explain how you will
implement the Vickrey mechanism, and why people will “tell the truth.”

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Performance standards for today’s knowledge-directed workers

Performance standards for today’s knowledge-directed workers
 Performance standards for today’s knowledge-                         directed workers

Performance standards for today’s knowledge-directed workers

Peer Responses:
Discussion 1 Instructions: Describe the relevance of performance standards for today’s knowledge-directed workers, and how their use will result in a more competitive compensation and benefit strategy.
Response Instruction: Respond to two of your peers’ posts using the reading material and 1 scholarly source to support your claims.

Student 1:
Performance standards explain the specifics of the expectations for the job description. “Performance standards for each position are the guides that express the particulars of expected job performance to both the manager and the employee” (Boe, 2018). It also explains when, in what way, and how the employee should do the job. Performance standards will help managers in determining if the employee is right for the job or if the employee needs to move up in the company. Performance appraisal will come into place with performance standards. This will determine if the employee is fit for the job and how the employee needs to improve. Performance standards will help the organization in determining if an employee is fit for the job and what the employee’s strength and weaknesses are. This is not only beneficial for managers but employees as well because the employee can determine if they are fit for the job as well. This will help with a more competitive strategy because managers need to keep up to date with different changes and performance standards needs to be reviewed to make sure the job description has not changed and if employees need to move around the organization so that the organization can meet their goals.

Student 2:
An effective organization should set performance standards for employees to work and perform according to the expectations of management. Performance standards provide the employee with specific performance expectations for each major duty (Indiana University Human Resources, 2018). Those performing the work are the knowledge-directed workers. In today’s workforce, knowledge-directed workers are those who acquire, manipulate, interpret, and apply information in order to perform multidisciplinary, complex and unpredictable work (Reference for Business, 2019). Knowledge-directed workers are the educated workforce performing the day to day operations in an organization based on the performance standards set by the leaders of the organization.

The use of knowledge-directed workers results in a more competitive compensation and benefit strategy. An organization needs to take into consideration the changing nature of the workforce. The workforce continues to change with demographics across age, gender, and race (Weathington & Weathington, 2016). At a fundamental level, people in organizations receive pay according to their “value” (May, 2019) Compensation and benefits for a woman in her 30’s might be different for a man entering the workforce in his early 20s. While equally educated and qualified for a position, the man in his 20’s might be looking for compensation and a benefits package that includes paying off his student loans. The woman in her 30’s might be seeking more paid time off and a flexible work schedule to care for a family. Organizations need to be mindful of individual desires when it comes to compensation and benefit strategy in talent recruitment.

Discussion 2 Instructions: Compare and contrast when it would be preferable to motivate employee performance through short-term incentives versus long-term incentives, and vice-versa.
Response Instruction: Respond to two of your peers’ posts using the reading material and 1 scholarly source to support your claims.

Student 1:
Job incentives are not only important to the employers, but the employees may feel more empowered when you give them certain incentives. People that hold a high value for rewards would enjoy incentives, especially when it comes to pay. A key aspect of incentive pay is that it does not permanently increase an employee’s salary: The pay is extra. It is earned for specifically completing an objective, such as meeting a sales goal (Weathington & Weathington, 2016, Section. 6.5, para. 3).
Group and Individual incentive plans are the two categories that the pay can be broken down into according to Weathington (Weathington & Weathington, 2016, Section 6.5, para 6). Groups incentive plans are great for an organization that wants to reward a group of people for working hard and completing a task, for example, beating a deadline well before the due date that would save the company thousands of dollars and manpower. A monetary reward would suffice and would also benefit the employers as well because instead of raising everyone’s pay for working hard, they could give out a lump sum of money which is just a one time payment rather than paying more in the long-term. Daniel Hansen did a case study on within a large financial company and he figured out the same outcome as stated earlier. An alternative is to offer incentives based on group productivity in the form of either profit sharing or gain sharing plans. A profit sharing plan simply shares a fraction of the profits the company earns with the workers, usually on an annual basis (Hansen, 1997). An individual incentive plan would obviously be more beneficial if you want to reward someone for his or her individual effort. A good example of this would be someone who gets paid based off commission sales like those who sale insurance policies.

When I hear short-term incentives versus long-term incentives I automatically think about those short and long term goals that we often hear about growing up. I think both have their pros and cons. Short term incentives are going to give you that quick turn-around but the issue is, if whatever has been delivered in the short term does not have any substance to last awhile, then after a while you could assume money may have been wasted. Long-term incentives may be more costly but usually when things have a long-term structure, it was carefully strategized to last awhile and have some substance. Overall, performance-based long-term incentive plans have considerable new accounting advantages under FAS123(R), but that is not the main reason to consider using them. They provide an excellent way to improve the efficacy of incentive pay (Ericson, 2005).

Student 2:
“Short-term incentives are used to create a focus on short-term or immediate goals, and align rewards with individual and business performance. Long-term incentives are typically designed for executives who make strategic decisions for the company.” (Wagewatch, 2014, para 3). Short-term incentives are compensation for achieving a short-term goal for a company or an individual. These plans usually have a set period of about one year. These incentives can be yearly spot rewards, extra personal time, or profit-sharing plan. Long-term incentive goals are usually in a set period of about three years, and the incentives include; stock options, extra vacation time with pay, cash bonuses. These strategies are an important issue for employers and employees as well. Employers want to meet goals, deadlines and increase revenue. Employees can help achieve these goals by working hard and being acknowledged by their employer when offered incentives. “In the workplace, an understanding of motivation is critically important because not only do we want to initiate behavior, we want to instigate and sustain the right behavior (Kerr, 1975).” (Weathington & Weathington, 2016, Ch 3.1, para 2).
“While the use of cash-based short-term incentives (STIs) is well-documented at large, publicly traded corporations, it is also becoming a common way to motivate and reward employees at private companies, especially at small and midsize firms as well as at nonprofit employers, new research shows.” (Miller, 2018, para 2).

For an employee to receive a short-term incentive, they should reach the goal that has been previously set by themselves and their manager. An example; reaching their sales quota for the last quarter, having perfect attendance for an entire quarter, or receiving and obtaining a high GPA through an employer-paid educational program. For an employee to receive long-term incentives they could show an ROI from a program the owners invested in, show an increased revenue for the company they work with, or assist the company through a bank audit and prove a profit margin.

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