Good Strategy Bad Strategy by Richard Rumelt o Thesis – identify the central lesson the author is trying to teach
o Central pillars – define and discuss at least three major learning outcomes
o Discussion – the reflection on the book’s impact on the future manager. Good Strategy/Bad Strategy: The Difference and Why it Matters was chosen as one of six finalists for the Financial Times & Goldman Sachs Business Book of the Year award for 2011.
“There are precious few books that enable you to not only re-think the way you think but also improve your performance. Richard Rumelt’s brilliant Good Strategy/Bad Strategy is one, a milestone in both the theory and practice of strategy. Cutting to the core of what makes the difference between success and being an also-ran, Rumelt uses vivid examples from the contemporary business world and global history that clearly show how to recognize the good, reject the bad, and make good strategy a living force in your organization.”