Principles of Advertising and Public Relations

Principles of Advertising and Public Relations Watch the following videos from BP YouTube Channel: BP’s Commitment to America

Principles of Advertising and Public Relations
Principles of Advertising and Public Relations

(https://www.youtube.com/watch?v=qHjqQFAu-8c) , BP fuels America. America fuels BP (https://www.youtube.com/watch?v=1FXxJlcbS6A .), Gulf Stories: Local Seafood (https://www.youtube.com/watch?v=zLvDRG_BV4s.), Global Flavor — Pensacola, FL (https://www.youtube.com/watch?v=zLvDRG_BV4s.), and BP’s commitment to Jobs in America (https://www.youtube.com/watch?v=j4p4jpoMan8.). Based on what you have learned from Chapter 17, discuss how Public Relations Campaign and Corporate Advertising have reflected in this case and whether the strategies are effective. Your blog entry should be no more than 300 words.¬†Public relations is how a company interacts with the public, maintains ties to its community and gets important company information out to consumers and other interested parties.

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