Consumer Behaviour and Customer Insights

Consumer Behaviour and Customer Insights

Critically analyse the concepts of consumer behaviour and consumer insight in the context of the case study. Also, Identify and explain any three consumer behaviour issues that affects the consumer intentions to buy Ikea furniture. Note that, one of the three problems must be related to consumer ethics and corporate social responsibility.
[Guided words: 400 LO3 and LO4]

Propose and critically discuss a consumer behaviour model that shall relate external and internal factors of consumer decision making to consumer’s intention to buy Ikea furniture.
Your conceptual model should theoretically relate consumers two external and two internal factors, with the three-consumer behaviour related issues affecting intentions to buy Ikea furniture.
[Guided words: 1300 words, LO1, LO2, LO3, LO4 and graduate skills]
Note for task 2: You should underpin your answer with relevant consumer behaviour theories.
Research and propose a consumer behaviour model that depicts and justifies the relationship of the three problems affecting intentions to buy with:
I) two best fitting external (marketing ethics and 4Ps, cultural, and group etc.) and
II) two best fitting internal factors (motivation, demography, perception, attitude, learning, personality, ethics etc.).
Task 3: Discuss the process of research methodology for the data collection and analysis, that you will propose to use for developing consumer insight for Ikea furniture. Justify your proposed research methodology.
[Guided words: 300 words, LO2, LO3]
Task 4: Conclude your findings and provide suitable recommendations to Ikea furniture for overcoming the three issues that you have identified.

Comparison of Amazon and eBay e-commerce companies

Comparison of Amazon and eBay online business companies
1.1 Compare and contrast two e-commerce companies (online business) in your sector, what are their history, values and ethics? (Choose two varied-sized companies large and medium. These could be companies you would want to work for or would be competitors) 600 words

1.2 To what extent do elements of each company’s values and ethics align with yours?

1.3 How can networking help you become more commercially aware of your sector? (you should relate aspects of business news specifically to your sector) (

CVL and Arterial Lines

CVL and Arterial Lines
Discuss the most common complications of central venous catheters and arterial lines. Remember that different placement sites can be related to different types of complications. Make sure and include interventions to mitigate complications in your discussion, and remember to discuss both arterial line complications and central line complications.

Thoracentesis and Thoracostomy

Thoracentesis and Thoracostomy
Discuss at least 4 circumstances in which a tube thoracostomy (chest tube insertion) is necessary, in addition to determining the size of the tube required, and evaluation of the fluid drained. Describe the difference between transudate and exudate and why it is important, and finally, describe under what circumstances you would consider discontinuing the chest tube.

Paracentesis and Lumbar puncture

Paracentesis and Lumbar puncture

Discuss at least three reasons a paracentesis may be done, and discuss the causes of fluid accumulation in the abdomen (acites).
Discuss why a lumbar puncture may be necessary, what analysis of the fluid might tell you, and the most common complications.
This would be on the provider level

Acid-Base and Airway

Acid-Base Questions:
A usually healthy 40-year-old man comes to the ED complaining of general malaise & lethargy. In triage, his vital signs are HR 145, blood pressure 118/82, RR 22/min, & SpO2 97% on RA. His children had the flu earlier in the week. As you evaluate this man, he becomes much more tachypneic and anxious.
What monitoring do you order?
What parameters will you assess to determine if blood flow, oxygen delivery, and oxygen utilization are adequate?
Interpret his blood gas: pH 7.30; paCO2 19; HCO3 22
Airway Management Question:
List at least 4 indications for endotracheal intubation and discuss at least three important assessment factors that promote safe airway management.
Briefly describe the intubation process & Rapid Sequence Intubation (RSI) and ventilation alternatives when orotracheal or nasotracheal intubation is impossible.
Finally, list at least three ways intubation of an elderly patient could be more complicated.

Evaluation of a lump

Evaluation of a lump

A 42-year-old woman presents for evaluation of a lump that she noticed in her right breast on self-examination. She says that she does not examine herself often, but that she thinks that this lump is new. She has not had any nipple discharge and has no breast pain, although the lump is mildly tender on palpation. She has never noticed any masses before and has never had a mammogram. She has no history of breast diseases and has never had a biopsy. There is no history of breast cancer in the family. She takes oral contraceptive pills regularly, but no other medications. She does not smoke cigarettes or drink alcohol. She has never been pregnant. On examination, she is a well-appearing, but somewhat anxious, thin woman. Her vital signs are within normal limits. Her general physical examination is normal. Examination of her breasts reveals no skin dimpling or retraction and no nipple discharge. In the lower outer quadrant of the right breast there is a 2-cm, firm, well-circumscribed, movable mass that is mildly tender. No other masses are felt, but the breast tissue is noted to be firm and glandular throughout. No axillary, supraclavicular, or cervical lymphadenopathy is appreciated.

Evidence-based Plan (Mgmt and Treatment) Detailed and specific management and treatment plan that includes orders, diagnostics, and discharge planning. I will attach the original assignment and the approach I did so far. I only need this from you “Evidence-based Plan (Mgmt and Treatment) Detailed and specific management and treatment plan that includes orders, diagnostics, and discharge planning. “

Pulmonary Disorders

Read the following scenarios and decide on management and treatment for each one. Include if you will recommend inpatient or outpatient treatment.

70 year old male brought in by family with lethargy, loss of appetite, and “sleeping a lot.” His BP is 96/50, pulse 97, respiratory rate 28, pulse ox 90% on RA. BUN is 24.
45 year old male with 40 pack year hx smoking, complaining of having a hard time catching his breath. BP is 142/92, pulse 84, RR 34, pulse ox 88% on 2L. BUN 16.
67 year old female from assisted living with c/o decreased appetite, headache, and confusion. BP 110/40, pulse 96, RR 30, pulse ox 92% on RA. BUN 28.

Geriatric Case Study

HK is an 83 young woman complaining of pruritic “hives” (small red bumps) one day ago on trunk and thighs accompanied by nausea and lightheadedness. Her left eyelid also became swollen. Symptoms occurred at rest and lasted two hours.
Unfortunately, we had no camera in the office during her initial. The swelling of her eyelid lasted a bit longer than the bumps on her trunk and thighs. Her lightheadedness represented presyncope.
She had many similar episodes in the past six months. During one episode, she had syncope and was hospitalized. She was diagnosed with orthostatic hypotension.
Past Medical History
Osteoarthritis: hip arthroplasty 10/04
Osteoporosis
Labyrinthitis
Colon cancer stage II: 2000
Medications
fluoxetine (10mg daily)
fosamax (70mg weekly)
MVI daily
Her fluoxetine was begun recently, thinking that her recurrent presyncope could be caused by depression.
ROS: nausea/emesis and dizziness with pruritic rash, some memory impairment, no fevers, no headache, no palpitations, no chest pain or dyspnea
Social History
Her family believes that she has been under unusual emotional stress and believes that stress is contributing to her current presentation. She moved from her home to a life care community six months ago and has been anxious and unhappy.
Physical Examination
BP: 150/68 (not orthostatic)
Cardiac: regular rate in 80s, normal exam
Skin: patch of erythema on back and trunk beneath bra strap, erythema over beltline, red papules on lower anterior chest, ecchymoses on shoulders and legs. The rash seen on exam is different than the transient rash that she had one day ago.

  1. What are her 3 diagnoses (Identifies 3 or more differentials diagnoses and lists typical symptoms and presentation)?
  2. What diagnosis would constitute an emergency?

The Use of Clinical Systems to Improve Outcomes

New technology—and the application of existing technology—only appears in healthcare settings after careful and significant research. The stakes are high, and new clinical systems need to offer evidence of positive impact on outcomes or efficiencies.
Nurse informaticists and healthcare leaders formulate clinical system strategies. As these strategies are often based on technology trends, informaticists and others have then benefited from consulting existing research to inform their thinking.
In this Assignment, you will review existing research focused on the application of clinical systems. After reviewing, you will summarize your findings.
To Prepare:
Review the Resources and reflect on the impact of clinical systems on outcomes and efficiencies within the context of nursing practice and healthcare delivery.
Conduct a search for recent (within the last 5 years) research focused on the application of clinical systems. The research should provide evidence to support the use of one type of clinical system to improve outcomes and/or efficiencies, such as “the use of personal health records or portals to support patients newly diagnosed with diabetes.”
Identify and select 5 peer-reviewed articles from your research.
The Assignment: (4-5 pages)
In a 4- to 5-page paper, synthesize the peer-reviewed research you reviewed. Be sure to address the following:
Identify the 5 peer-reviewed articles you reviewed, citing each in APA format.
Summarize each study, explaining the improvement to outcomes, efficiencies, and lessons learned from the application of the clinical system each peer-reviewed article described. Be specific and provide examples.