The writer will have to read each of this post and react to it by commenting, analyzing and supporting with relevant articles. The writer will have to read carefully before giving constructive comments or criticism on the post. The writer should write a one paragraph of at least 150 words. APA and in text citation must be use as each respond to the 4 article must have in text citations. The writer will have to use an article to supports his comments and criticism on each of the article. Address the content of each post below in a one paragraph each, analysis and evaluation of the topic, as well as the integration of relevant resources. The writer cannot just say “I agree or disagree” the writer must constructively support and use relevant sources to support his point why expanding on the article.
Article 1
Selecting a Research Design
The importance of qualitative research is utilizing the points of communication effectively. The researcher not only selects a study to conduct but decides the type of study within the three choices (Creswell, 2013). Social constructivist researchers engage in the interactions of those around them, where people work, and live (Creswell, 2013). Constructivism deals with qualitative research while seeking to understand the context and background of participants, utilizing researcher’s experiences and knowledge (Creswell, 2013). The importance of longevity in an organization speaks for itself and its reputation.
Outsourcing refers to the completion of business tasks, functions, or processes outside the firm’s home country. The Boeing crisis illustrates how offshoring can not only increase costs; but also raise mission-critical issues potentially affecting the survival of entire firms, whole industries and eventually the economy (Dening, 2013). As a researcher, doctoral research to provide qualitative data used in the future of business organizations. The constant debate on whether to conduct a qualitative case study or a qualitative phenomenon was overwhelming. Returning from residency in November 2014, the final decision was to conduct a qualitative phenomenological study.
References
Creswell, J. W. (2013). Qualitative Research and Theory Design: Choosing Among Five Approaches. Sage Publications Limited.
Denning, S. (2013). Boeing’s offshoring woes: Seven lessons every CEO must learn. Strategy & Leadership, 41(3), 29-35. https://www.doi:10.1108/10878571311323190
Include the one paragraph comments hear using a pear review article to support your comments. Also include in text citations in APA.
Article two
Doctoral Study Proposal: Selecting a Research Design for Your Study
A researcher’s philosophical worldview and the underlying research problem influences the research design selected (Creswell, 2009). In this discussion post, I will argue for the selection of qualitative research design for my doctoral proposal. In addition, I will identify the traditional method I will utilize.
When determining the best fit of research design, it is important to consider philosophical worldviews. Creswell (2013) suggests that researchers clearly state within the research proposal their philosophical ideas. Philosophical worldviews include postpositive, social construction, advocacy/participatory, and pragmatic (Creswell, 2009). Understanding a researcher’s worldview can assist the reader in understanding why a researcher selected a particular research method (2013). My worldview aligns with social constructivism. Researchers prescribing to this worldview begins with a broad, open-ended outlook. Through interactions with others, social constructionists inductively form a theory or pattern of meaning (Creswell, 2009). This philosophical perspective typically aligns with a qualitative research approach (Creswell, 2013).
Within a quantitative study, the researcher explores the relationship among variables (Creswell, 2009). Quantitative design methods include surveys and experiments (Creswell, 2009). Experimental designs are meant to test the effect of treatment or intervention (Creswell, 2009). Within this study, there will be no application of treatment or intervention; therefore, the research questions cannot be tested under experimental design conditions. Quantitative surveys are intended to provide numeric accounts of trends, attitudes or opinions of a wider population based on a sampling of a subset of that population (Creswell, 2009). However, as noted above, my social constructivist philosophical worldview aligns better with qualitative research design.
Within a qualitative study, the researcher seeks to describe, explore, or understand the research topic (Creswell, 2013). Researchers use qualitative studies to seek to identify factors that cause or influence a phenomenon (Creswell, 2013). Case study research focuses on a particular case as the object of study and data is usually collected in the research participants setting (Creswell, 2013). Data analysis and discussion within a case study focuses on identifying themes (Creswell, 2013). This method is appropriate for DBA research because the themes and issues recognized within the case may contribute to improving a business function (Schultz, n.d.).
I plan to incorporate a case study design including interviews and financial documents review to collect data. This approach is fitting for my study because I am attempting to understand how accounting skills influence business success but interviewing small business leaders at their firms. Interviewing small business leaders will be the primary data collection method. Interviews will be semistructured and open-ended, and conducted at the business owner’s place of business or by telephone. An interview protocol will be developed to facilitate the interview process. Furthermore, the sessions will be audiotaped and transcribed. Data will also be collected by observing financial documents prepared by the small business leader. Participants will be asked to provide monthly or quarterly annual statements for a specific period. All information used in the study analysis will be collected from the case studies and financial documents.
References
Creswell, J. W. (2009). Research design: Qualitative, quantitative, and mixed methods approaches (Laureate Education, Inc., custom ed.). Thousand Oaks, CA: Sage.
Creswell, J. W. (2013). Qualitative inquiry & research design: Choosing among five approaches (3rd ed.). Thousand Oaks, CA: Sage.
Include the one paragraph comments hear using an a pear review article to support your comments. Also include in text citations in APA.
SAMPLE ANSWER
Selecting a Research Design
Article 1
The writer has done a remarkable job in putting his points down on paper precisely. The paper is mainly focusing on the importance of communication in a qualitative research. I go hand in hand with most of the view the writer included in his or her article. Communication is a tool that is most useful in most organizations as clearly illustrated in the article. It is with effectively communicating with their surroundings that researchers tend to get the best out of a qualitative study. Moreover, looking at constructivism from a social perspective, it tries to make use of resources from the experience of the researcher (Chen et al., 2011). Consequently, the aspect of longevity in an organization is without doubt very significant. Moreover, outsourcing and offshoring have brought a significant amount in the business of organizations in the recent years. However, the researcher comes to a good conclusion in making his choice between qualitative case study and a qualitative phenomenon.
Article 2
The article argues the choice of qualitative research design remarkably in a way that captures the mind of the reader. The author vividly explains the traditional methods and the philosophical worldviews he or she chose to implement in the research. Moreover, the thoughts of the author in matters philosophical have been explained in a simple manner that beats the necessity to read through twice to understand the scope of philosophical worldviews the author has chosen to pursue. Consequently, the author identifies the relationship between qualitative research and social constructivism that is significant to his or her doctoral study (Silverman, 2013). The importance of qualitative research against that of other research designs has been outlined and gives that the reasons for the decision made in the research design. Considering that qualitative research tends to explore, describe and understand the research topic. I would say the research design chosen is best for the research topic in discussion
References
Broad, C. D. (2014). Religion, philosophy and psychical research: selected essays. Routledge.
Chen, Y. Y., Shek, D. T., & Bu, F. F. (2011). Applications of interpretive and constructionist research methods in adolescent research: philosophy, principles and examples. International journal of adolescent medicine and health, 23(2), 129-139.
Gray, D. E. (2013). Doing research in the real world. Sage.
Silverman, D. (2013). Doing qualitative research: A practical handbook. SAGE Publications Limited.
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You are to provide an overview of the concept of marketing from the early stages to current marketing initiatives, strategies, processes, and trends. You are to fully support the midterm paper with extensive research with both text material and peer-reviewed literature.
This is an academic assignment and authoritative/scholarly sources are required You are expected to discuss the concepts of marketing in a way that demonstrates graduate-level critical thinking skill, extensive analysis, and evaluation of current research.
The paper is to be written in accordance with APA writing standards, which includes a cover page, an introduction, the body of discussion, a conclusion, and a reference section.
The key terms to use in the paper are as follow:
Branding
Brand equity
Brand strategies
Brand management
Types of branding
Value of branding
Effective strategies
Various brands
SAMPLE ANSWER
Each and every business organization develops marketing strategies with the aim of winning more and more clients and gains a competitive edge over other producers in the market. Consumers are spoilt for choices as there are different alternatives available for them in the market. Therefore, organizations must focus on developing winning marketing strategies that can actively promote their products and increase their market share. Marketing also helps in building customer loyalty by constantly reminding consumers about the availability of a product on the market.
In a nutshell, marketing refers to communication aimed at informing consumers about the value of a product, service or a brand with the goal of promoting the product in the market (Armstrong et al., 2013). On the other hand, branding refers to a company identity branding expresses the intrinsic value of an organization, product, or a service. It is the expression of values and attributes that give identity to an organization. Branding goes beyond marketing to the practice of creating a name, design or symbol that can be used to identify or differentiate a good from other available products in the market (Aaker & Biel, 2013).
However, this paper discusses the development of marketing and the marketing process. On the same note, the paper discusses branding and brand management are giving a couple of examples of some popular brands existing in the market.
An organization with a strong marketing strategy put in place can align the marketing activities with the organization objectives. This ensures that the enterprise can maximize the proceeds from their marketing efforts. A marketing process encompasses the development, planning, implementation, documentation and review of marketing systems and procedures (Boone & Kurtz, 2013). This is imperative to ensure that the marketing goals of delivering the right product and quantity in the right place at the time required and in a profitable manner. The marketing concept goes through a system of steps beginning with situation analysis, development of a marketing strategy, marketing mix decision and finally implementation and control.
The Marketing Process
Situation Analysis: It is imperative that a firm perform a in-depth research of the situation so as to discover any available opportunities to satisfy unfulfilled customer needs. On the same note, the firm must analyze its capabilities and the business environment in which the company operates. The organization must analyze both the external environment and internal environment. External environment refers to micro-environmental factors that have an effect on the firm operations.
Situation analysis should not only look at the present but also the past and the future aspects. The organization should analyze the different trends in the market so as to accurately forecast on the market situation (Czinkota & Ronkainen, 2012). A good situation analysis should be able to reveal challenges and opportunities existing in the market. Some of the frameworks used in carrying out situation analysis include the 5 C analysis, PEST analysis and SWOT analysis.
Marketing Strategy: After the identification of opportunities in the market, the firm should develop a strategic plan aimed at taking advantage of the available opportunity. The market research will provide insights about the market to give the business an opportunity to choose the market segment and optimal position itself in the market. The marketing strategy encompasses of market segmentation, target market identification, and value proposition.
Marketing Mix Decision: This involves the development of convenient constraints of the marketing mix. Marketing Mix encompass product development, pricing decisions, distribution contracts and the development of the promotional campaign.
Implementation and control: after developing a good marketing plan and launching the product, the organization should closely monitor the outcome of the marketing efforts and make necessary changes accordingly.
Brand Marketing and Brand Concept
Branding refers to the marketing activity that involves creating a name, design and symbol that clients can identify with when buying a product in the market (Balmer, 2012). Developing an effective brand strategy enables a firm to obtain a competitive edge over other competitors in the market. A good brand communicates a promise to the clients. The brand tells a consumer what to expect from the company products and services. Branding helps to differentiate firm products from those of its competitors. An organization brand is derived from the firm’s identity, what the firm intends to be and how consumers perceive the firm to be.
A brand strategy involves how, where, when, what and the citizens you plan communicating and conveying the firm’s brand messages. Marketing strategy such as an advertisement is part of a brand strategy. On the same note distribution channels is also the firm’s brand strategy. Branding is a wider concept that precedes any marketing effort and should cover all the creative and innovative elements that help to convey your identity to the market.
A consistent and strategic branding often result in a strong brand equity. Brand equity symbolizes the value added to the firm’s goods and services because of a recognizable name as compared to other identical unbranded products in the market (Keller et al., 2011). Business enterprises can craft their brand equity by developing products that are memorable, easy to recognize, reliable and possess superior quality as compared to its generic equivalent in the market. Having an extensive marketing campaign can also enable an organization to create brand equity (Chaston, 2014). A good example of an organization with strong brand equity is Coca-Cola. Consumers are disposed to compensate a higher price for a bottle of Coca-Cola as compared to other brands of soda in the market.
The value added because of brand equity arises from the perceived superiority or emotional connection to a brand. Coca-Cola products are often associated with happiness and customers will always transfer the emotional feeling of happiness by opening a bottle of a Coca-Cola product. Creating brand equity is a long process, and it requires consistency and persistence in the market. Brand equity is imperative when launching a new product in the market. A company having positive brand equity can increase the chances that clients are likely to purchase the firm’s new product by associating the new product with an existing and triumphant brand.
A good brand strategy is also created by creating a superior product, good positioning in the market, longevity, a comprehensive marketing and good advertising strategies (McDonald & Wilson, 2011). For the branding process to commence, it is essential that the company can create a perceived promise of quality to the consumer. Some of the essential components of a comprehensive branding strategy include:
Purpose: A successful brand should have a defining purpose because there are many competitors and consumers budget constraints are high. Therefore, firms should develop a purpose by creating a functional brand by coming up with concepts that focus on the appraisal of success based on the market expectation. Purpose can also be created based on the concept of intention of associating success with making profits and giving back to the society. A good brand should exhibit the willingness of achieving more than just proceeds.
Consistency: a good brand should communicate in a consistent manner and in a way that it enhances the organization’s brand. For a brand to stand out, it is paramount that the organization messaging is cohesive. This is because consistency creates brand recognition and customer loyalty. A good example of an organization that has achieved brand reputation is Coca-cola. The company can maintain consistency by making sure that each and every marketing element works harmoniously together to achieve organization sustainability.
Emotion: a powerful brand should be able to invoke emotions that consistently convince a customer from buying from one company as compared to another. This can be achieved by creating a community around the brand. Firms can give their clients an opportunity to feel like they constitute the part of the organization by consuming their products.
Flexibility: a good brand should be flexible and able to change constantly and adapt to the changes in the market so as to remain relevant. This objective can be achieved by engaging clients regularly in fresh and new ways.
Employee Involvement: a good brand should involve employees to engage clients and other stakeholders to achieve a greater good. It is imperative for employees of the firm to communicate well with customers and represent the brand in a memorable and innovative ways.
Competitive Awareness: Organization should embrace competition as an opportunity to improve the company strategy and create a greater value in the firm’s overall brand.
Brand Management
Brand management is part marketing that employs strategies to help enhance the perceived value of a merchandise line or a brand over time. It encompasses analysis and planning of how clients perceive the brand in the market and mounting a good relationship with the target market (Torres et al., 2012). Some of the tangible rudiments of a brand management are the product itself, price, look, and the packaging among others. The indefinable elements of brand management, on the other hand, include the experience clients had when utilizing the brand, and the customer loyalty to the brand. An effective brand management can help promote a product resulting in an increase in price and building of customer loyalty. This benefit is achieved because of positive brand association, good organization reputation and a strong market presence of the brand. It is imperative to possess a comprehensive understanding of the brand, target market, and the firm’s long-term objective so as to develop a winning strategic plan that can help maintain brand equity and gain brand value.
Therefore, when implementing marketing plans, it is imperative that the core brand values are emphasized, and it is aligned with the company objectives through internal or external branding. It is also equally imperative to understand how the organization compares with other competitors in the market. Some of the metrics that a brand manager can use to evaluate the effectiveness or campaigns include profitability, testimonies, and clients turnover.
Note that an effective brand management can result in an increase in demand for not only one good but also other goods and services associated with that specific brand. For instance, if a client loves pizza from McDonalds and trusts the brand, then he is likely to try some of the other products offered by the organization such as fried chicken.
Types of Branding
There exist various types of branding which collectively helps to achieve marketing goals, organization goals and finally organization sustainability. Some of the types of branding include corporate branding, personal branding, product branding, employer branding, and culture branding (Wheeler, 2012).
Corporate branding: Corporate branding is developed based on the foundation of promising to deliver quality products and service promptly to the clients. The purpose is to attract new clients and retain past customers through creation of brand loyalty.
Product branding: Product branding is reflected in the uniqueness of similar products produced by different firms in the market. A firm differentiates its product by branding through packaging, tastes, quality among others. An effective branding is what motivates a client to select one brand over the other.
Personal branding: personal branding is common among politicians, musicians, sportsmen and other celebrities. A politician, for instance, will focus on portraying himself as an honest and a performing person so that voters will want to put him in the office. A celebrity, on the other hand, has to be self-branded based on his/her personality, dress code, and voice. Organizations can use celebrity as a brand and marketing strategy for their products. For instance, Samsung Mobile uses Didier Drogba, a popular football player to promote their brand in the market. Chevrolet uses Manchester United to market its products across the world by associating the game with their products. Popular musicians have often been used to promote brands especially clothing and accessories such as tablets and mobile phones. Organizations also use different music from different artist as their theme song in advertising their products.
Employer branding: Employer branding center of attention is on making the organization employees to conceptualize the mission, vision, objectives, products and services of the company. The aim is to enlighten employees so that they can uphold the corporate brand when communicating with the organization’s client.
Culture and community branding: Community branding involves building organization reputation by engaging in activities that shows the collective good of the company to the community and employees. This can be achieved by developing programs aimed at helping people in the society through corporate social responsibility (Torress et al., 2012).
Some of the effective strategies for brand building and brand positioning is understanding the market. It is imperative for an organization to understand the market and customers needs before embarking on branding and developing a marketing strategy. After proper understanding of the market will enable a firm to define its brand based on customer requirement. Defining a brand is critical because in the end it will be what the organization truly stands for. An organization should look for the core strengths to capitalize on and weaknesses to improve on and create a better brand.
A company should also strategize by differentiating and positioning the brand in the market. This trend is imperative as it helps the company to win new clients and maintain a competitive edge over other producers in the market. A company should always focus on creating unique advantages in clients mind to create perceived value. After creating a unique value proposition, the firm should focus on developing an effective marketing and branding strategy to help gain market share by permitting consumers to appreciate the greater value of your products.
A firm should also focus on building and exposing the brand. Branding takes a lot of time to grow but has numerous benefits. Firms can use marketing strategies to expose a brand. This can be achieved by using promotional channels, online forums, blogs and social media.
Finally, it is essential that a firm constantly review its brand, marketing plans and other critical features that can help the organization to attain organization sustainability. A company should develop a brand cycle where new events, changes, and environmental conditions are evaluated to identify opportunities and challenges a brand face (Balmer, 2012). This is important as it can be used when enhancing brand product and re-establishing it to stay relevant in the constantly changing business environment.
A brand may be expressed through storytelling. Some of the most popular brands in the world include
Coca-Cola: Coca-cola is one of the oldest firms that have existed in the market for a long time. The company can stay relevant in the market through effective marketing and branding. The company uses color coding and the design of the actual bottle that soda is packaged because it is a source of competitive advantage. Most consumers like to be associated with the company slogan of creating happiness through the production of refreshing products. Coca cola competitors such as Pepsi may win consumers, but most people would like to buy Coke because they enjoy the experience of drinking Coca-cola products. The company has built brand loyalty through effective marketing to become one of the most valued products across the globe
Volvo can position itself as a company that produces safe vehicles to ride on the road. Nike, on the other hand, is able to build a brand reputation by producing quality sports products such as shoes. IBM is also another example of a company that has been able to produce quality computers that consumers will want to buy over other computer accessories in the market.
Starbucks coffee has been able to build its image and reputation over the last twenty years. The company has not only made an impact on the coffee industry but also on the society. The company focused on building its brand identity based on color and shape excluding the use of typography.
By and large, it is evident from the discussion that marketing is not just focused on advertisement and use of promotion to increase market share. It also involves crafting a memorable experience by building a reputable brand that consumers will want to associate with everyday (Kapferer, 2012). Successful branding often results in enormous benefits beginning from an increase in market share, the price of a product and customer loyalty. However, it is important that a company image can be tarnished easily when an organization participates in activities that can hurt customer or the community in general. In conclusion, firms should focus on developing marketing strategy and brand strategy that can help in increasing profitability. This can achieve through branding and branding strategies aimed at creating brand value and obtaining a competitive edge over the competitors and hence organization sustainability.
References
Aaker, D. A., & Biel, A. (2013). Brand equity & advertising: advertising’s role in building strong brands. Psychology Press.
Armstrong, G., Adam, S., Denize, S., & Kotler, P. (2014). Principles of marketing. Pearson Australia.
Balmer, J. M. (2012). Strategic corporate brand alignment: Perspectives from identity based views of corporate brands. European Journal of Marketing,46(7/8), 1064-1092.
Boone, L., & Kurtz, D. (2013). Contemporary marketing. Cengage Learning.
Czinkota, M., & Ronkainen, I. (2012). International marketing. Cengage Learning.
Chaston, I. (2014). Small business marketing. Palgrave Macmillan.
Kapferer, J. N. (2012). The new strategic brand management: Advanced insights and strategic thinking. Kogan page publishers.
Keller, K. L., Parameswaran, M. G., & Jacob, I. (2011). Strategic brand management: Building, measuring, and managing brand equity. Pearson Education India.
McDonald, M., & Wilson, H. (2011). Marketing plans: How to prepare them, how to use them. John Wiley & Sons.
Torres, A., Bijmolt, T. H., Tribó, J. A., & Verhoef, P. (2012). Generating global brand equity through corporate social responsibility to key stakeholders.International Journal of Research in Marketing, 29(1), 13-24.
Wheeler, A. (2012). Designing brand identity: an essential guide for the whole branding team. John Wiley & Sons.
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The final part of your essay asks what you can do to contribute to talent development within your organisation. During the course of this module you have encountered a considerable amount of theory and knowledge regarding talent development.
This week, you will complete the final phase of your Personal Development Portfolio.
Your PDP will be a document you will regularly revisit throughout your programme; be sure to keep it in an accessible place so you can update it with new goals, reflections on your learning, and plans for further study, development and research.
To prepare for this PDP Assignment:
•Review your first submission with your Instructor’s feedback.
To complete this Assignment:
•Write an open letter of approximately 550 words to a leader or manager of your organisation making suggestions on how your organisation can take advantage of talent development. Use your knowledge and understanding of the concepts you have explored during the course of this module in your letter.
•In formulating your PDP Assignment, consider the following questions:
o How has your approach to and the concept of your talent development style evolved as a result of your study in this module?
o What specific tools, principles and talent development theories have influenced and/or shaped your Personal Development Portfolio?
o What tools, principles and theories will you implement in your current professional position?
SAMPLE ANSWER
Talent development
Talent development style
In the modern-day business environment, there has been a dramatic change in human resources roles within corporate structures. This is because the business environment has become very uncertain and highly competitive, and this is compounded by the diverse information technologies’ development, changing workforce’s structure, and the knowledge society’s requirements. There is a focus on strategic human resource where HRs are engaged in the general business strategy. Collings (2014) noted that organizational development through implementing total compensation systems, leading corporate communications, and training is part of this. A reconsideration of strategic goals at the organization should not exclude talent management, which introduces novel strategic goals through which leadership succession and hiring processes can be streamlined using staff lifecyle model. The model can greatly help in guiding the workers through all the phases of their career from recruitment based on competency, career development, and transition or termination. During every stage, the HR should strive to manage as well as measure the performance of the employees using support, feedback, and training.
In the present economy, the talent management component is very fundamental for business success since it enables companies to increase productivity, retain top talent (high-potential and high-performing employees), drive revenue, and improve employee engagement. Therefore, using talent management can help in sustaining or building a talented workforce (Al Ariss, 2014). The HR would be better placed to retain deploy, develop, and recruit the right employees.
Most influential principles, tools, and theories
A strong culture of talent management makes it easy for a company to rate itself as a workplace (Al Ariss, 2014). In connection to this, if the workers in an organization have a positive image about the practice of talent management, they will be confident about their workplace’s future. As a result, the workforce would be more engaged, determined, and committed to outperform the competitors and promote the company’s leadership position at different levels.
Recommendations
For the company to remain ahead of the competitors, every action should be aligned to the strategy. Therefore, the talent being selected should align to the strategy. Moreover, strategic flexibility should not be ignored. According to Collings (2014), the company should remain aggressive at revamping the talent approach if necessary and making adjustments based on the changing business conditions. Additionally, there should be internal consistency where the talent management practices should fit with all others, rather than be isolated.
It is important to integrate the business principles and core values into the processes of talent management including performance management systems, hiring methods, benefits and compensation programs, and leadership development activities. The behavioral standards and core values at the organization can also be promoted through training and secondary socialization (Al Ariss, 2014). Talent management processes should have broad ownership where leaders at all levels should be involved in succession planning, recruitment, retention of the principal employees, and leadership development (Trost, 2014). Involving line managers can help in developing leaders since they would be involved in recruiting talent and developing the employees’ knowledge and skills.
Furthermore, the managers should have a deep concern about responding to the local demands and at the same time, having a coherent management approach and HR strategy. This is one of the ways through which the company and employees can be branded through differentiation. Trost (2014) emphasizes that differentiation helps in attracting workers who have the proper attitudes and skills. Again, emphasizing on CSR activities can help a company get ahead of the competitors.
Reference List
Al Ariss, A. (2014). Global Talent Management Challenges, Strategies, and Opportunities. Springer EBooks. Cham, Springer International Publishing.
Management and leadership development
This week’s Key Concept Exercise asks you to think about and discuss how leaders and managers are developed in organisations. Rather than simply considering the strategies and techniques that are used, you are asked first of all to think about how management and leadership are conceptualised.
Use some of the ideas from this week’s reading about the nature of management to frame your thoughts and responses.
Next, reflect on your own learning and particularly on how organisational arrangements for talent development have helped or hindered you.
To prepare for this Key Concept Exercise:
•Consider the nature of management.
In an approximately 830 word response, address the following issues/questions:
•Analyse how management and leadership are conceptualised in a number of different ways.
•How are leadership and management talent developed in your organisation?
•Is learning underpinned by a normative ‘management by numbers’ approach and/or is the political, social and economic context in which managers operate acknowledged?
•How are you learning to become a better manager, and how has the underlying approach of your organisation helped or hindered your development?
SAMPLE ANSWER
Management and leadership development
In real life, the practices of leadership and management have been interpreted and defined in different terms. This diverse definition of the two practices, makes necessitate the need to understand the meaning of the two practices Boyatzis, (2008). Thus, in this paper I will uniquely explore different conceptualization of management and leadership practices. In agreement with Nienaber, (2010), most of the concepts are misleading and have neither a basis nor foundation. Besides, I will look into different techniques or procedures that are employed by institutions in leadership and management development.
First thing in conceptualization, there is a need for understanding the real meaning of the terms leadership and management before embarking on any form of misleading perception. A good example of this is portrayed in the classical management theory, which illustrates with examples the technical perception Nienaber, (2010). This scholar explains how there is a dominating idea of the role played by the managers in an institution, which are planning, coordinating, and controlling. Thus, it makes the managers take credit for the ordered organization environment.
Secondly, there is the political perspective on management, which stresses on the ideas of the plurality of interest groups, and their research lies in finding out the sources of power and conflict in an institution set up. This makes the institution look like a political arena where the managers seek to understand which side in the organization power rest. The third is critical perspective which is nowadays referred to as the labor process school of thought. This perspective underpins the wear out of the society that the managers should develop Canals, (2014).
The last but not least perspective is that view management as a social practice. Herein, the management is in a messy state and no chronological order like in the classical perspective case. This makes the organization’s management tasks to be carried out by different people.
On the question of leaders and managers development, my institution adopts different development strategies to execute this task. The first frequently used method is practice-based learning. Learning from experience (during the work), is considered as the most essential and crucial way that leaders and managers are developed. This is because it creates room for questioning the underpinned assumption and also new thoughts and ideas to emerge Boyatzis, (2008). This makes the person learning gain a lot of experience through participation, which is better compared to reading books or manuals.
The second leadership and management development strategies that the company utilizes are training events. These are conducted in the form of workshops that equip the participants with theories, models and ideas that are considered best practices Canals, (2014). At the end of the workshop, there are set objectives to be achieved, and in most cases, they are set to assess the understanding of the participant. In addition to this, the organization can sometimes offer job promotions, which call for leadership and management development. Through this opportunity is created for the development process.
In case of leadership and management, the learning process is underpinned by the normative ‘management by number’. This means that those in leadership and management posts seek to find the source of power and conflict in the organization Casey, (2013). This move helps them to secure their position in the organization. This also helps them pass some of the agendas that are in their favor. Besides, it makes them stronger in competing for the limited resources in the organization and also use the authoritative power to allocate resources.
On the other hand, the political, social, and economic context of the managerial operation are well acknowledged in the society. The managers of firms play a vital role not only at the economic level but also at political and social level Chin, et al. (2013). They participate in the important development of the society in ensuring that there exists a corporate social responsibility, through upholding the organization’s objectives and core values. Politically, in most cases, they help in swaying power from one political party to the other. Thus, this makes them acknowledged in the society.
In my learning process of becoming a manager, I have adopted the coaching strategy for my leadership and management development. This has helped in covering some areas that could have been hard to get from published literature. This has been a result of a one-one talk with experienced managers, and they have been bombarding me with long time gained experience. In addition, it has been an excellent approach since most of these managers talk out of the experience and not necessarily learned theory.
This method has been of great help since most of them have gained confidence in the competence in management and leadership skills. They have also introduced me to other possibilities that can assist in achieving my goals in leadership and management journey. Thus, I strongly agree that this strategy for leadership and management development is helpful for it impacts direct knowledge from the horse’s mouth (firsthand information). Not to mention, how the mentors have recommended other seminars and workshop that has also improved my management skills.
Reference
Boyatzis, R. E. 2008. Competencies in the 21st century. Journal of management development, 27(1), 5-12.
Canals, J. 2014. Global leadership development, strategic alignment and CEOs commitment. Journal of Management Development, 33(5), 487-502.
Casey, C. 2013. 2 New Organizational Cultures and Ethical EmploymentPractice 1 A CriticalDiscussion. Business Ethics in Theory and Practice: Contributions from Asia and New Zealand, 13.
Chin, M. K., Hambrick, D. C., & Treviño, L. K. 2013. Political Ideologies of CEOs The Influence of Executives’ Values on Corporate Social Responsibility. Administrative Science Quarterly, 58(2), 197-232.
This week you will be completing work on your Final Project for this module. The purpose of the Final Project is to apply the concepts and techniques of the module to the analysis of real-world situations or problems. Students are expected to use diverse sources of information, which must include the University library resources, and to carry out an original analysis rather than summarise or rehash existing work. Students are encouraged to use situations and data from their own experience where possible.
For this project, you will research a well-known multinational company or a multinational organisation that you know well and propose an appropriate reward and pay strategy that you believe would best motivate employees to meet the overall organisational strategy and objectives.
Your task for Week 8 is to complete and hand in your Final Project Report. It should include the following requirements:
1. An assessment of the organisation in terms of its organisational strategy, objectives, mission and values.
2. An analysis of the environment in which the organisation operates with regards to industry, business life cycle, etc.
3. An evaluation of the organisation’s current reward and pay strategies: for meeting its overall organisational strategy and for maintaining competitive advantage in the face of new challenges and changing conditions.
4. A reasoned and evidence-based conclusion about the level of success achieved by the organisation in motivating employees to reach organisational objectives and propose a reward and pay strategy that may better serve this purpose.
Naturally, a reference list of sources will be appended to the final analysis.
Your analysis and discussion should have a theoretical foundation based in library research and should demonstrate an awareness of the effect of cultural values upon successfully managing a diverse workforce.
NOTE: The company that I want you to write about is Qatar Airways. And the propusle and the outline I sent them by email please read them before you start writing the project. Thank you very much
SAMPLE ANSWER
Qatar airways Final project
Qatar Airways is a company that has been in existence for more than two decades. During those two decades, the company was seen as the fastest growing airline internationally. The reason being that the airline serves over 140 destinations all over Africa, Europe, Asia and the Middle East. Furthermore, it has an employment base of almost 31000 people, of which 19000 directly work for the airline. The headquarters of the company are in Doha, located in the Qatar Airways Tower. In addition to the prosperity of the company, it is seen as a multinational company that has set the pace for other multinationals to follow.
Qatar Airways is a large organization that has multiple branches located all over the world. However, for an organization of dynamic size like this one to operate and function optimally. There has to be a proper organizational structure in place. Therefore, we take a look into the organizational structure of Qatar Airway. At the top, the most position of the structure is the CEO. The CEO is at the front line of making organizational decisions that will impact on the organization in some ways. To understand the work of the CEO, let’s refer to him or her as the Managing Director. So, what is the role of the Managing Director?
The managing director is the one who is in charge of all the management operations in the organization. He is the captain of the organization when referring to it as a ship. Therefore, all the managerial decisions made are made by him or on behalf of him. Hence, he or she is an important tool to the effective running of the organization. Below the managing director there happens to be the operations department, finance department and the fleet manager. The specific sections are defined simply by their names. Operations department in charge of all customer care and service issues. The finance department is mainly concerned with the funds of the organization while the fleet manager handles the managing the fleet of airplanes owned by the company. This includes operations such as servicing and maintenance of the airplanes owned by Qatar Airlines. Therefore, every employee is assigned to a specific section in the organizational structure according to their set of professional skills.
In consideration of the strategic goals of an organization, there are specific significant aspects that need to be looked at. In essence, one cannot afford to oversee the significance of a mission statement and a vision statement in an organization. Most organizations in the world have these statement even before they start operating. The importance of these statements gives a scope of how the company operates and the specific goals that are important to the operation of the company. The mission statement of Qatar Airways is, “excellence in everything we do”. Looking at the mission statement, it is very evident that the organization has very much interest in excellence in every aspect of their operation. Hence, the organization believes in working towards an end goal that would ensure that it excels in everything that it takes a business interest in. Therefore, the objectives of the organization are all aligned towards excellence in every aspect. Thus, the values of the organization can all have a basis of excellence, seeing that every aspect of the organization is somehow reflected on the mission statement.
Qatar Airways operate in a dynamic environment. Looking into the business interests of the organization, it is evident that the travel business is the mainstay of the organization. Furthermore, the organization has more interests in other business areas such as tourism and much more. For instance, the organization operates in all of the six inhabited continents. The geographical area in which the organization operates shows the level to which the organization has grown to become a multinational organization. The environment is therefore quite dynamic. This is evident from the many nations in which the airline has over 140 destinations that are available to their customers.
To enable the organization to function in an efficient and effective manner. The organizational structure must be shifted from time to time to allow dynamic business management in the diverse environment the business takes place. Therefore, the organization has put in place a system that ensures that the very many destinations it provides to its customers are available and well managed every time. To achieve this level of diverse management, there has to be a management model put in place to allow effective intercommunication between the various agencies of the airways that exist globally.
Communication is key to the function of all organizations. For this specific organization, there needs to be an effective communication scheme that allows the managers to effectively communicate certain aspects to their employees to ensure the swift manner of running things in such a dynamic organization. Therefore, the need to ensure that one such scheme is put in place and monitored from time to time is very crucial. In a business lifecycle that is as demanding as the one experienced by Qatar Airways, the manager needs to consider every important aspect of the organization’s function to properly operate business in the organization.
For instance, there is the current reward and pay strategy that is being implemented at Qatar Airways. The strategy has different sections that in overall make the whole strategy be of much significant to the organization in question. The different sections all have different ways in which the reward and pay strategy is implemented. The following are the different sections available in the current reward and pay strategy in use at Qatar Airways. These sections include compensation, benefits, affiliation, and work content and lastly career.
Compensation is all about paying the employees for the work well done. In essence, it is all about rewarding the employees for the effort they have put into improving the performance of the organization in its daily operations. Compensation is achieved through the following aspects, transparency of the pay process, basic salary, and regular incentives. Benefits are the other aspect that is of much consideration when implementing a reward and pay strategy (Aksakal et al., 2014). This aspect deals with solely health, retirement, time off, talent development and work/life balance. Affiliation, on the other hand, is concerned more with the social aspect of the organization. The affiliation aspect looks into specific details like the working relationships, the reputation of the organization, culture, and community citizenship. Work content and lastly career focus on the customer side and work aspect of an individual employee. Work content includes things like variety, autonomy, structure, feedback and challenges at work. While career involves things like training, employment security, personal growth, status and last promotion. All these aspect look into the specific areas that are covered overall by the reward and pay strategy implemented by an organization.
The current reward and pay strategy being used by Qatar Airways is a good one. Its benefits are both financial and non-financial. In the business world, it is said that the best reward should be a combination of many things. The organization, which is the Qatar Airways are keen to ensure that they do not leave out any aspect that will make the reward and pay strategy weak at any point. A reward strategy would be a good one if it went hand in hand with the strategic goals of the organization. The current reward and pay strategy at Qatar Airways encompasses a lot of objectives that outset the following.
Firstly, the significance of a reward strategy will depend on its impact on the individual and team performance of employees in the organization (De Gieter et al., 2015). The strategy currently in place at Qatar Airways proves to be significance in every aspect. In essence to employee performance. The strategy seems to drive individual and team performance on the side of improvement. This is evident from the ever growing numbers of customers that use the services offered by Qatar Airways. Leading to the high growth rate of the multinational company in a global perspective. Better employee performance eventually points to an improved overall organizational performance.
Secondly, Qatar Airways have been in near to perfect control of their resources. This only means one thing. That the current reward strategy is a sustainable one. A reward strategy should be one that would not cause any stress on the finances of the organization to the point that it affects the normal running of the organization. In this context, the current reward strategy is effective in a way that it does not put any stress on any financial aspect of the organization. If the opposite were true, then the reward strategy would have been inappropriate to use in the current state of the organizational and then it would have been wise to adopt a reward strategy that would amend the wrongs done by the current one.
Thirdly, there is the issue of assessing the effect of the strategy on the employees. The current effective reward and pay strategy at Qatar Airways would not have been as effective as it is if it was not fully integrated into the system. For the reward and pay strategy to achieve full integration into the system, it must not only support, but also compliment the organizational strategies. This means that the working of the reward and pay strategy would have to use the strategic goals of the organization to form the basis on which it would operate. This would ensure that the goals of the reward and pay strategy would go hand in hand with those of the organization.
However, there is a loophole that needs to be fixed in the reward and pay strategy. The non-financial aspect of the reward strategy seems to be weak than the financial aspect. Furthermore, in the current age of business and human relation matters. More and more employees are becoming more attracted to the non-financial aspect of reward and pay strategies (Perkins et al., 2011). Hence, there needs to be some change effected into strategy currently in place at the organization. To effectively tackle the challenge of the rising need for non-financial aspect of reward and pay strategy. The organization needs to identify the things that retain talented employees. This can be identified using employee forums. Employee forums would help in determining what drives performance and what encourages retention. Reviewing the policies to ensure fairness and equity is another wise move that the organization can make towards improving the non-financial aspect of reward and pay strategy.
In conclusion, the reward and pay strategy in use at Qatar Airways is an effective one. The effectiveness is evident from the integration with the organizational goals, improved employee performance both in teams and individually and lastly does not put any constraints on the finances of the organization. However, there is still room for improving the current reward and pay strategy. The key areas where such improvement would be considered needed is the non-financial aspects of the reward and pay strategy. In essence, in the current age of financial crisis that multinational organizations are undergoing. It is prudent that these organizations do not overlook the importance of putting in place a reward and pay system that would consider the financial situation that an organization finds itself in.
References
Aksakal, E., & Dağdeviren, M. (2014). Analyzing Reward Management Framework with Multi Criteria Decision Making Methods. Procedia-Social and Behavioral Sciences, 147, 147-152.
De Gieter, S., & Hofmans, J. (2015). How reward satisfaction affects employees’ turnover intentions and performance: an individual differences approach. Human Resource Management Journal, 25(2), 200-216.
Gayathiri, R., Ramakrishnan, L., Babatunde, S. A., Banerjee, A., & Islam, M. Z. (2013). Quality of work life–Linkage with job satisfaction and performance. International Journal of Business and Management Invention, 2(1), 1-8.
Massingham, P. R., & Tam, L. (2015). The relationship between human capital, value creation and employee reward. Journal of Intellectual Capital, 16(2), 390-418.
Perkins, S. J., & White, G. (2011). Reward management: alternatives, consequences and contexts. Chartered Institute of Personnel and Development.
Renwick, D. W., Redman, T., & Maguire, S. (2013). Green human resource management: a review and research agenda*. International Journal of Management Reviews, 15(1), 1-14.
Scott, D. K., & McMullen, T. (2013). Rewards next practices: 2013 and beyond. WorldatWork Journal, 22(4), 43-54.
Identify a couple of the major discrimination laws.
How are these laws intended to protect employees?
Are these laws necessary and effective, or instead do they restrict the manager’s ability to properly manage?
SAMPLE ANSWER
Discrimination Laws
Discrimination is witnessed when an individual is unfairly treated based on their national background, gender, ethnicity, race, color, age, religion, sex orientation or disability among others. There are various types of discrimination laws as discussed below:
Equal employment opportunity
‘Discrimination during hiring/recruitment’ is meant to ensure that employees have equal opportunity in accessing employment as long as they have qualifications required in a certain job opening. It protects employees from being discriminated against based on personal characteristics and thus ensures that they have equal chances of getting employed like other candidates seeking employment.
Equal treatment at work
Employees are protected against discrimination at the workplace by ensuring that employers provide non-discriminatory terms and conditions at work. This ensures that employees’ backgrounds does not influence nature of employment, hours of work, salary and other remuneration packages, training, promotions, transfer, dress standards, discrimination based on stereotypes (Congressional Digest, 2013, p. 9-10).
Unfair dismissal
Employees are protected from unsatisfactory discrimination, except for various exceptions allowed, such as genuine financial reasons, serious misbehavior and poor work performance (Jones and Walker Solicitors, 2012, p.42). This law protects employees from dismissal based on personal characteristic, reaching a certain age, injury and pregnancy among other issues. It also protects them from employer breach of contract and dismissal without notice.
How the laws protect employees
Discrimination laws ensure that an individual’s characteristics do not influence how they are treated at work or opportunities available to them. They protect employees from any form of discrimination base on national origin, sex, race, color, sexual orientation, gender, age and disability among other differences (Congressional Digest, 2013, p. 9-10).
Absence of discrimination laws would render various groups of individuals, mostly minorities, disadvantaged in the job market. Without discrimination laws, certain classes of people such as the disabled would find it difficult to obtain and keep jobs because they would be outdone by their able-bodied counterparts.
Discrimination laws are aimed at guaranteeing fair conditions for all employees and ensuring that employers do not take advantage of individuals who may appear vulnerable. Without such laws, employers would have the freedom to fire people at will, without proper justification or based on personal prejudice. It gives employees some level of security and protection against injustices based on employer bias. It also opens opportunities that would otherwise be unavailable to certain classes of people.
In terms of mental health, discrimination laws protect employees from psychological effects resulting from unfair treatment and expectations. The laws provide a fair playing ground for potential employees to compete, as long as they possess the requirements as provided by the employer. They also ensure that employees are comfortable at their workplaces without fear of being discriminated against. This is especially important for minorities who have historically faced discrimination at the workplace.
Employers and discrimination laws
While discrimination laws mostly favor employees, the employer’s attitude towards these laws as well as measures taken to ensure that discrimination is avoided determine how they affect the management functions. They are not only useful but are also necessary in promoting a good working environment. Sema et al (2013, p. 76), notes that employers should aim at ensuring zero discrimination in order to prevent law suits (Czubkowski, 2013, p. 1841-1842). Once clear guidelines are laid out, chances of the discrimination laws affecting management functions are minimal.
The work environment however presents various situations, which may leave the management in a dilemma (Abraham, et al, 2015, p. 337-338). While discrimination laws are aimed at protecting employees, they may work to the detriment of managers and thereby restrict them from performing their duties effectively. An example is the law on unfair dismissal, which may lead to poor performance among employees, given that they are protected by the law against dismissal. In such a case, the management may have difficulty enhancing productivity at the workplace because dismissal could result in potential law suits. This is especially so where the management does not have proper records of an employee’s poor performance. Furthermore, the law requires that for an employer to terminate an employee, he or she must have been given a warning regarding their performance and given a chance to improve (Jones and Walker Solicitors, 2012, p.42).
Discrimination laws prohibit employers from placing advertisements that seem to favor a certain group of individuals, or which appear to discourage certain individuals from applying. Practically however, there are certain jobs that require people of a certain nature to handle and managers may find it difficult to fill those positions without appearing to discriminate. A company for example may prefer to hire men for jobs that require major travelling and long hours, as opposed to women who are known to have significant family roles and attachments that may make the job difficult for them to pursue. Such practices are however restricted in the discrimination laws, which makes it difficult for employers to effectively select employees (Thompson Solicitors, 2012, p. 1-2).
Conclusion
The various discrimination laws ensure employee protection and are of great importance in promoting equality within the workplace. Employers must therefore be careful to ensure that they set clear standards to prevent possible law suits. It is also clear that discrimination laws may interfere with the management’s ability to execution duties; leading to undesired outcomes such as low productivity.
Using the doctoral study that you selected in Week 1 and send to you, evaluate the data analysis methods used. Incorporate appropriate references to the course readings about data analysis methods. For all the questions below, remember to explain how you came to your conclusions. Support your answers with explanation or evidence drawn from the dissertation and from
course readings.
• Were the data analysis methods used appropriately for the qualitative tradition or research design (e.g., case study, ethnography, grounded theory, etc.)? Why or why not?
• Were all aspects of the data analysis methods described or justified sufficiently? If not, what could have the author said and why? If sufficient, explain why you think so.
• Do you think the data needed to answer the research question(s) could have been analyzed as effectively using other data analysis methods? If so, what other methods would you recommend and why? If not, why not? This includes the data analysis methods as well as how they were conducted or implemented.
• Add any additional comments for evaluation not addressed above.
Use citations and references to support your opinions and statements.
I will resend the article via email to be use in completing this paper.
Course readings
• Readings
Course Texts
Qualitative Inquiry & Research Design: Choosing Among Five Approaches
• Chapter 8, “Data Analysis and Representation”
This chapter describes the data analysis strategies used in qualitative research and then provides information on how to represent that data.
Case Study Research: Design and Methods
• Chapter 5, “Analyzing Case Study Evidence: How to Start Your Analysis, Your Analytic Choices, and How They Work”
Knowing how to analyze a case study can help you while doing your research. This chapter illustrates several ways to do this.
American Psychological Association, (2010). Publication manual of the American Psychological Association (6th ed.). Washington, DC: Author. (Note: You should have received this reference text for a previous course. The APA Publication Manual will be used as a resource throughout this program.)
Article
• Ryan, G. W., & Bernard, H. R. (2003). Techniques to identify themes.Field Methods, 15(1), 85–109.
Retrieved from Sage Journals database.
This article provides information on coding data from qualitative interviews.
Additional Resources
Bernard, H. R. (2010). Analyzing qualitative data: Systematic approaches, Los Angeles, CA: Sage Publications.
• Chapter 5 “Introduction to Data Analysis”
• Chapter 6 “Conceputal Models”
• Birks, M. J., Chapman, Y., & Francis, K. (2007). Breaching the wall: Interviewing people from other cultures. Journal of Transcultural Nursing, 18(2), 150–156.
Retrieved from SAGE Premier 2010 database.
This article provides insights and techniques to improve interviewing techniques as well as provides some context for improving ethnographic culture analyses.
• Brent, E., & Slusarz, P. (2003). “Feeling the Beat”: Intelligent coding advice from metaknowledge in qualitative research. Social Science Computer Review, 21(3), 281–303.
Retrieved from SAGE Premier 2010 database.
This article examines the coding processes and the uses of computer programs to potentially help in the coding and analysis process. .
• Csordas, T. J., Dole, C., Tran, A., Strickland, M., & Storck, M. G. (2010). Ways of asking, ways of telling: A methodological comparison of ethnographic and researchdiagnostic interviews. Culture, Medicine, and Psychiatry, 34(1), 29–55.
Retrieved from ProQuest Central database.
This article provides insights and tools so you can better understand the practice of interviewing in qualitative research.
• Janesick, V. J. (2003). “Stretching” exercises for qualitative researchers (2nd ed.). Thousand Oaks, CA: Sage.
This book provides you with in-depth techniques to help improve qualitative research skills. It is highly recommended for DBA students planning qualitative research, and you may want to think about purchasing this during the first iteration of DBA 9000.
• LeVasseur, J. J. (2003). The problem of bracketing in phenomenology. Qualitative Health Research, 13(3), 408–420.
Retrieved from SAGE Premier 2010 database.
This article provides insights on how you can improve phenomenological research, particularly with respect to the concept of bracketing.
• Merriam, S. B., & Associates. (2002). Qualitative research in practice: Examples for discussion and analysis. San Francisco, CA: Jossey-Bass.
This book supplies you with in-depth techniques to help improve qualitative research skills.
• Rubin, H. J., & Rubin, I. S. (2005). Qualitative interviewing: The art of hearing data (2nd ed.). Thousand Oaks, CA: Sage.
This book provides you with in-depth techniques to help improve qualitative research skills. It is highly recommended for DBA students planning qualitative research, and you may want to think about purchasing this during the first iteration of DDBA 9000.
SAMPLE ANSWER
Data Analysis Methods
After carefully looking at the doctoral study, one ought to find that some methods of data analysis were used in an appropriate manner. However, to make sense of the term data analysis it first needs to be defined in the context we are in. Data analysis refers to the process of investigating, transforming, cleaning and modelling data collected from a research or study with the sole purpose of discovering information that would be significant to the cause of the study (Agresti et al., 2011). Such information would including finding a trend or pattern in the data that would point to a certain point of view.
From the doctoral study that was chosen, you realize that it was a qualitative phenomenological study. The main method of gathering data that was used is an interview. There were at least three types of interviews that were used to acquire data from some people involved with the study. However, this paper will focus on the data analysis methods used to get meaning from the collected data. After all, the sole purpose of the study would be betrayed if there was no way to ensure that the correct or appropriate data analysis methods were implemented to ensure the study was of a wide range of relevance.
The data analysis methods used were certainly appropriate for the specific study. Since the method of gathering data that was used was interviewed, it was deemed necessary and prudent that the interviews were analyzed means of coding or classifying the text from the interview. Coding text from the interview solely involved the use of phrases and words by the study participant to describe or explain their experience with ethical decision making. The data from the codes would then be counted, and particular attention was drawn to the most recurring words or phrases from the interviews. This method of analyzing data is very effective as it would determine or identify with ease the most influential aspects as mentioned in the context of the doctoral study (Tesch, 2013).
The aspects of data analysis were justified efficiently. It is unavoidable to notice the comprehendible way with which the author explained the use of the methods of data analysis. Furthermore, the author added information concerning the significance of the selected data analysis methods chosen for the specific doctoral study. All these pointed out the importance and effectiveness of the data analysis methods chosen thus justifying the use of them.
It is paramount to keep an open mind when discussing matters concerning research or, in this case, doctoral studies. Moreover, it is prudent to use such research or studies as learning points. Therefore, it would be unwise to say that the data needed to answer the research question was tied down to an analysis by the chosen data analysis methods alone. Hence, there are other data analysis methods that would have been as effective as the methods of data analysis that were chosen for the doctoral study. An example data analysis methods that could have been chosen for the process of analyzing data would be grounded theory. The grounded theory method would have utilized a systematic approach to enquiry. This method would involve the process of looking for relationships within the data being analyzed.
References
Agresti, A., & Kateri, M. (2011). Categorical data analysis (pp. 206-208). Springer Berlin Heidelberg.
Bazeley, P. (2013). Qualitative data analysis: Practical strategies. Sage.
Grbich, C. (2012). Qualitative data analysis: An introduction. Sage.
Tesch, R. (2013). Qualitative Types: Analysis Typ. Routledge.
Thyme, K. E., Wiberg, B., Lundman, B., & Graneheim, U. H. (2013). Qualitative content analysis in art psychotherapy research: Concepts, procedures, and measures to reveal the latent meaning in pictures and the words attached to the pictures. The Arts in Psychotherapy, 40(1), 101-107.
We can write this or a similar paper for you! Simply fill the order form!
Select an Initial Public Offering (or a Secondary Offering) completed in the last 10 years in the U.S. capital markets, and discuss and analyze this IPO in seven- to eight-pages, double-spaced. Each student should select a separate company as the subject of the paper. This paper should be submitted to the Week 5 IPO Paper Dropbox.
The paper should discuss the following about the company.
1.Identify the company and its industry.
2.Discuss important financial and other facts about the company from its SEC filings.
3.How successful was the IPO in raising capital?
4.What has happened to the company since the IPO?
5.What is the trend in the stock price of the company since the IPO?
It is due by Saturday 5pm
SAMPLE ANSWER
IPO Paper
Google Inc. started as a search engine that was not very popular at that time. At that time, the company was vested on the Internet with its search engine having a very simple design. At that time, it’s had some loyal internet users that used their search engine services. Furthermore, the company started as a search engine for Stanford University under the domain googlestanford.edu. Later on, the domain google.com was acquired, and the company came to be known as Google Inc. after they incorporated it. Back then, Google was majorly just a search engine that focused mainly on the significance of search words or keywords to enable a user to find what they were searching for on the worldwide wed.
After some time, the company started offering advertisements per keyword. Giving birth to the term advertised funded search engines. The popularity of Google as a search engine was growing steadily. This could be witnessed by the increased number of advertisements that were made available by Google on the internet. Not forgetting the growing number of internet users that preferred using Google as their search engine. All this success could be attributed to the fact that Google had better results than its competitors. Therefore, giving it an added advantage that it took to the betterment of its fortunes.
The company’s initial public offering was on 19th August 2004. The target was to raise at least $billion. Just before the IPO in 2003, the company had received a merger or partnership proposal from Microsoft but eventually the deal never materialized. The company was offering their shares at $85 for each share. The company since then, has experienced to say at least success after success in their new business ideas that came to revolutionize the technology industry.
In the technology industry, Google has been one of the trendsetters. To date, Google can be said to be one of the most used search engines in the world. The success is owed to their simple design and the efficiency of their results. Another key area where Google has mostly invested in is the advertising market online. Most of the e-commerce platforms have been a success because of Google at some point. The results of a keyword search on Google may determine the number of visitors that visit your page. This would in turn raise google rankings and place your e-commerce platform at the forefront of every related keyword search results.
Another area in technology that Google has heavily invested in is the mobile application. Android Inc., which is currently owned by Google in, is one of the most used mobile operating systems that runs on most of the smartphones in the world (Carrière‐Swallow et al., 2013). The popularity of Android OS and the applications that run on the operating system has completely revolutionized the technology industry. Google foresaw the effect that the mobile application industry was going to experience. It saw an opportunity and chose to cease it. Now, it is reaping the fruits of a wise investment.
The technology industry is a very big and profitable one. Google Inc. knew this when after their Initial Public Offering. Their shares rose to $1000, and the prudent individuals who had heavily invested in the company were now paper millionaires. Currently, the company is at the forefront of most technological innovations and discoveries. Reason being, Google is in search of some of the brightest minds in the world to come work with them. These young minds are employed, trained and talents developed. Hence, Google Inc. will continue to dictate the winds of technology and grow at a faster rate than before.
Google, even before it became a company or the corporation it currently is. It was funded by the co-founder of Sun Microsystems. The financial situation of the company at the time was very worrying. Currently, the company boasts of being one of the richest companies in the world. However, this success did not come by good luck. The company’s directors and managers saw an opportunity and ceased it before any other similar company in the world knew of such an existing opportunity. The company went to looking for funding to grow its scope of activities.
The initial public offering was held on 19th August 2004. The company at the time offered its shares at $85 per share. The total number of the shares was 19,605,052. The total sale of the shares, including the ones by selling stockholders gave google a good capital base of close to US$1.67 billion and a significant market capitalization of up to $23 million. The growth of the company, regarding the price of the shares, can be seen to be remarkable. Especially after reporting its earnings on the 17th of October 2013. The stock price of the company closed above $1000.00 in its trading history.
The company then experienced tremendous growth in its stock price since its IPO in 2004. In 2005, the shares gained close to 4% as their share target was raised close to $350. Then followed some rumors that Google was going to be included in the S&P 500. In the tradition of the stock market, when companies are for the first time listed in the S&P 500. They experienced a bump in their share prices that eventually led to the increase in their stock price. However, the company did not get listed in the S&P 500 until late 2006. Furthermore, in spite of the rumors, the company boasted to be worth about $52 billion. Making it one of the largest companies in the world according to its stock price.
Since its first IPO 10 years ago, Google has a lot to celebrate. Over the years, the company has been steadily growing and capacity. The search engine Google became the most popular one in the technological world. This aspect had a very good impact on their returns. With their stock price rising as steadily as the ranks of the company up the ladder of the technology industry. The company has become to be known as an internet giant. The name does not come easily. The success was fought for. In the end, the stock price rose so high that only other ten companies were able to beat it in the stock index.
The stock price of Google since its IPO a decade back has risen 1,294%. In the essence of calculations, a $10,000 investment in Google ten years back would mean a worth of $139,458.82 currently. The company has been revolutionized by its scope of business it partakes in. From the time it was first offered in the stock exchange, the company has transformed its business functions. For one, the company is now less of a web index but an internet destination. The core of its business has significantly evolved over the basic notion of search. Hence, it now offers more content and commerce with an array of other Google services that are considered to be ever growing.
In a broad view of the success of the IPO, I would consider that its IPO was very successful in raising the funds that the company had perceived to be of significance to their activities. However, their target for the IPO was to raise at least $4 billion. Even if the set target was, not achieved. The amount achieved proved to be very significant and enough for their operations at the time. Though, the low level of popularity of the company at the time attributed to it not achieving its set target for the IPO funds. Hence, in one perspective it is true that the IPO was effective and least be said successful in raising the funds that were needed.
Since the IPO back in 2004, the company has entered into a dynamic environment where it does its business activities. Furthermore, the company still continues to come up with new technologies that shake the technology world and win the hearts of the many tech-savvy people in the world (He, 2013). For instance, its dominance in the search engine market has made it so big that it cannot be outstood by any other search engine that is coming up or that exists. Google has become more than a search engine, in its evolution, it has acquired a more involved approach than the basic search notion that it had at the time that the venture started (George, 2014).
Other key areas that Google has vested in are cloud technology, electronic mail, Android OS, digital advertising on the internet, mobile applications and so much more (Webber et al., 2012). The Company continues to research more on the areas that it currently holds much interest in. Furthermore, Google has a lot of interest in innovative individuals who come up with new technologies that will revolutionize the thinking if human beings. The dominance of Google in some areas of the technology industry cannot be brushed aside. It’s become so significant in business and personal life. There is so much to the company than it meets the eye.
The trend in the stock price of the company since their IPO has been interesting. The stock price of the company at the time of their IPO was at $85. Then after approximately one year, the stock price rose to at least $350. Then currently the stock price of their shares is at 1,294% of what it was during the IPO. Therefore, the stock price has raised at least 1,294% after its initial Public Offering. Then it is correct to say the trend of the stock price of Google’s shares has been rising since the IPO and will continue to rise if the company is to continue holding its current position in the technology industry.
In conclusion, at the time of Google’s IPO, their stock price was relatively low. However, at that time, the IPO managed to raise a significant amount of funds that helped the company steer its position in the stock market in an upward trend continuously up to now. The stock price has risen tremendously and still it continues to rise in an upwards manner. Furthermore, with Google dominating some areas in the technology industry, it would take such a long time for its competitors to reach them or overcome them. This ca be witnessed by the Google having the largest market share in areas like mobile applications and internet advertisements; areas that have not been majorly penetrated by other companies considered to be Google’s competitors.
References
Bauckhage, C., & Kersting, K. (2014). Strong Regularities in Growth and Decline of Popularity of Social Media Services. arXiv preprint arXiv:1406.6529.
Carrière‐Swallow, Y., & Labbé, F. (2013). Nowcasting with Google Trends in an emerging market. Journal of Forecasting, 32(4), 289-298.
Choi, H., & Varian, H. (2012). Predicting the present with google trends. Economic Record, 88(s1), 2-9.
Finkle, T. A. (2012). Corporate Entrepreneurship and Innovation in Silicon Valley: The Case of Google, Inc. Entrepreneurship Theory and Practice, 36(4), 863-884.
George, S. (2014). Google Inc.: Not just a search engine, but an engine of strategic product diversification and excellence in corporate strategy. International Journal of Advanced Research in Management and Social Sciences, 3(2), 62-81.
He, L. (2013). Google’s secrets of innovation: Empowering its employees. Forbes, March, 29.
Jarvis, J. (2011). What would Google do?: Reverse-engineering the fastest growing company in the history of the world. Harper Business.
Rindova, V. P., Yeow, A., Martins, L. L., & Faraj, S. (2012). Partnering portfolios, value‐creation logics, and growth trajectories: A comparison of Yahoo and Google (1995 to 2007). Strategic Entrepreneurship Journal, 6(2), 133-151.
Turban, E., King, D., Lee, J. K., Liang, T. P., & Turban, D. C. (2015). Launching a Successful Online Business and EC Projects. In Electronic Commerce (pp. 733-767). Springer International Publishing.
Webber, R. (2012). Digital wars: Apple, Google, Microsoft and the battle for the internet. Journal of Direct, Data and Digital Marketing Practice, 14(1), 84-86.
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using APA format, the information from this course, and your assigned readings write a six (6) to ten (10) page paper (excludes cover and reference page) addressing the application of the nursing process to a patient care scenario. Use these directions and the scoring rubric as you develop the paper. Outlines and abstracts are NOT required with this paper. Do not include the scenario in the paper
A minimum of three (3) current professional references must be provided excluding a nursing diagnosis book. Current references include professional publications or valid and current websites dated within five (5) years. Additionally, a textbook that is no more than one (1) edition old may be used. Do not use abbreviations…write out everything.
The paper consists of three (3) parts:
1. The meaning and use of the nursing process in making good nursing judgments that effect patient care
2. The development of a plan of care using the nursing process for a specific patient situation
3. The preparation stage for a teaching plan to prevent a recurrence of a similar situation
The following sheet will assist you when composing the plan of care for the paper: Overview of the Nursing Process.
Part 1 (3-4 pages)
Review the required readings about the nursing process. In your own words, define each step of the process and provide an example for each step.
In the implementation step, what is meant by direct and indirect care as described by the Nursing Intervention Classification (NIC) project?
Discuss the three (3) types of nursing interventions (nurse-initiated, dependent, and interdependent) that applies to the patient care situation. Provide an example of each (refer to your textbook).
Explain how the nursing process provides the basis for the registered nurse to make a nursing judgment that results in safe patient care with good outcomes.
Discuss how the registered nurse evaluates the overall use of the nursing process. Identify three (3) variables that may influence the ability to achieve the desired outcomes for the patient.
How is the plan of care modified when the outcomes are not met?
How does the RN use the nursing process to make decisions about the priority of care?
Part 2 (3 pages)
Patient scenario
A 78-year-old man is living in an assisted living facility. He is able to walk very short distances and uses a wheelchair to transport himself to the communal dining room. He administers his own medications independently and bathes himself. Over the last year he prefers to remain in the wheelchair even when in his room. He has a history of CHF, hypertension, hyperlipidemia and lower extremity weakness. He is able to state his current medications include metoprolol (Lopressor) 50 mg once daily by mouth, furosemide (Lasix) 20 mg once daily by mouth, Quinapril (Acupril) 20 mg once daily by mouth, atorvastatin (Lipitor) 20 mg once daily by mouth. During a routine examination, his physician noted a pressure ulcer over the ischium on the right buttocks. The wound is oval about 10mm x 8 mm, with red and yellow areas in the middle and black areas on some surrounding tissue. It has a foul odor. The patient had been padding the area so “it doesn’t get my pants wet”. The physician arranged for him to be admitted to the hospital in order for intravenous antibiotic therapy and wound care to be initiated. After being admitted to the hospital his medications are: metoprolol (Lopressor )50 mg orally every 12 hours, furosemide (Lasix ) 40mg once daily by mouth, quinapril HCl (Accupril) 40 mg once daily by mouth, cefazolin (Ancef)1.5 Grams in 50 mL 0.9 % Normal Saline intravenously three times a day. The result of the wound culture identified Methicilin-resistant staphylococcus aureus. After a surgical debridement of the black tissue a SilvaSorb® (antimicrobial gel) dressing was ordered daily.
Develop a Plan of Nursing Care for this patient that includes all steps of the nursing process:
• One (1) actual NANDA-I nursing diagnosis statement addressing the priority problem the patient is experiencing. You need to provide the entire nursing diagnosis statement. For example: Acute pain, related to tissue trauma, as evidenced by patient rating pain at 7 on the 0-10 verbal pain scale. Provide a rationale, with evidence, why this nursing diagnosis is the priority for this patient.
• What is the assessment data that supports the use of this nursing diagnosis? These are the assessments you will collect to determine if the patient has this nursing diagnosis. For example: Will assess the patient’s pain using the 0-10 verbal pain scale.
• One (1) expected outcome (realistic, measureable and contains a time frame). that addresses the diagnosis and meets the criteria for an expected patient outcome. Discuss whether the outcome is a cognitive, psychomotor, affective or physiologic outcome. Discuss why the time frame selected for the evaluative criteria was selected. Use evidence as the basis for the time frame and criteria. You need to be specific to this particular patient. For example: Patient will rate pain at 3 on the 0-10 verbal pain scale. Of course, you would also need to answer the rest of the items in this section.
• Four (4) nursing interventions that includes at least one (1) nurse-initiated, one (1) dependent, one (1) interdependent intervention. Label your interventions as above. Provide a rationale for each intervention that is evidence-based. Lastly, your interventions must be able to move the patient toward the achievement of the outcome. Select interventions, you as the RN can perform, that could reduce the pain and provide the rationale as to why; be sure they are evidence-based. For example: Teach patient guided imagery to distract attention and reduce tension.
Part 3 (1-2 pages)
To assist the patient in preventing a recurrence of a similar incident once he returns to the assisted living environment, the RN needs to develop a teaching plan. Use the nursing process to consider the information the RN would need prior to development of the plan. Respond to the following and be able to support your answers. You will not be developing a teaching-learning plan but demonstrating using the teaching-learning process to prepare for an individualized plan.
• How does the RN decide the format of the teaching plan, i.e., written, verbal, or other?
• How does the RN know which information needs to be included?
• When does the RN determine how and when to evaluate the teaching-learning process?
Compose your work using a word processor (or other software as appropriate) and save it frequently to your computer. Use a 12 font size, double space your work and use APA format for citations, references, and overall format. Information on how to use the Excelsior College Library to help you research and write your paper is available through the Library Help for AD Nursing Courses page. Assistance with APA format, grammar, and avoiding plagiarism is available for free through theExcelsior College Online Writing Lab(OWL). Be sure to check your work and correct any spelling or grammatical errors before you submit your assignment.
You are required to submit your paper toTurnitin(a plagiarism prevention service) prior to submitting the paper in the course submission area for grading.Access is provided by email to the email address on record in your MyExcelsior account during week 2 of the term. Once you submit your paper to Turnitin check your inbox in Turnitin for the results. After viewing your originality report correct the areas of your paper that warrant attention. You can re-submit your paper to Turnitin after 24-hours and continue to re-submit until the results are acceptable. Acceptable ranges include a cumulative total of less than 15% for your entire paper, and no particular area greater than 2% (excluding direct quotes and/or references).
See the videos below for instructions on how to submit your paper to Turnitin and view your Originality Report.
Video – Submitting a Paper
Video – Viewing Your Originality Report
When you’re ready to submit your work for grading, click Browse My Computer and find your file. Once you’ve located your file click Open and, if successful, the file name will appear under the Attached files heading. Scroll to the bottom of the page, click Submit and you’re done.
This activity will be assessed according to the NUR104 M6A3: Application of the Nursing Process
Paper Rubric.
PART 1
The nursing process is a series of organized steps designed for nurses to provide excellent care. They areassessment, diagnosis, planning, implementing, and evaluation. It is a five-part systematic decision-making method focusing on identifying and treating responses of individuals or groups to actual or potential alterations in health.The nursing process is a scientific method used by nurses to ensure the quality of patient care.
The first phase of the nursing process is assessment, which consists of data collection by such means as interviewing, physical examination, and observation. It requires collection of both objective and subjective data. During this phase, the nurse gathers information about a patient’s psychological, physiological, sociological, and spiritual status. This data can be collected in a variety of ways. Generally, nurses will conduct a patient interview. Physical examinations, referencing a patient’s health history, obtaining a patient’s family history, and general observation can also be used to gather assessment data. Patient interaction is generally the heaviest during this evaluative phase.
Nursing diagnosing is the second phase in the nursing process, a clinical judgment about individual, family, or community nursing responses to actual or potential health problems/life processes. Provides the basis for selection of nursing intervention to achieve outcomes for which the nurse is accountable (NANDA, 1990);the diagnosing phase involves a nurse making an educated judgment about a potential or actual health problem with a patient. Multiple diagnoses are sometimes made for a single patient. These assessments not only include an actual description of the problem (e.g. sleep deprivation) but also whether or not a patient is at risk of developing further problems. These diagnoses are also used to determine a patient’s readiness for health improvement and whether or not they may have developed a syndrome. The diagnoses phase is a critical step as it is used to determine the course of treatment. Nursing diagnoses are different from medical diagnoses because they address patient problems that result from the disease process while medical diagnoses focus on the disease process alone.
The third phase of the nursing process is planning, which requires establishment of outcome criteria for the client’s care.Once a patient and nurse agree on the diagnoses, a plan of action can be developed. If multiple diagnoses need to be addressed, the head nurse will prioritize each assessment and devote attention to severe symptoms and high risk factors. Each problem is assigned a clear, measurable goal for the expected beneficial outcome. For this phase, nurses generally refer to the evidence-based Nursing Outcome Classification, which is a set of standardized terms and measurements for tracking patient wellness. The Nursing Interventions Classification may also be used as a resource for planning.
Implementing is the fourth phase of the nursing process). This phase involves demonstrating those activities that will be provided to and with the client to allow achievement of the expected outcomes of care.The implementing phase is where the nurse follows through on the decided plan of action. This plan is specific to each patient and focuses on achievable outcomes. Actions involved in a nursing care plan include monitoring the patient for signs of change or improvement, directly caring for the patient or performing necessary medical tasks, educating and instructing the patient about further health management, and referring or contacting the patient for follow-up. Implementation can take place over the course of hours, days, weeks, or even months.
Evaluating is the fifth and final phase of the nursing process. It requires comparison of client’s current state with the stated expected outcomes and results in revision of the plan of care to enhance progress toward the stated outcomes.Once all nursing intervention actions have taken place, the nurse completes an evaluation to determine of the goals for patient wellness has been met. The possible patient outcomes are generally described under three terms; patient’s condition improved, patient’s condition stabilized, and patient’s condition deteriorated, died, or discharged. In the event the condition of the patient has shown no improvement, or if the wellness goals were not met, the nursing process begins again from the first step.
An Example of the Nursing Process
Assessment
A patient visits his general physician on Monday because he was feeling sick over the weekend. When he is called back from the waiting room, the nurse on staff takes his temperature, heart rate, and blood pressure. She then asks the patient a series of questions about how he’s been feeling lately. The nurse notes his responses when he says he’s been having difficulty breathing and has been feeling very tired. She also sees on the patient medical history that he has had previous problems with his cholesterol levels and blood pressure. The patient also has a blood sample taken during his doctor’s visit.
Diagnosis
The nurse looks over patient’s symptoms and notes that his heart-rate is higher than average and his blood pressure is elevated. She also considers that he’s experienced fatigue and shortness of breath before when his cholesterol levels were very high. The nurse determines that the patient is experiencing Hyperlipidemia, also known as having high levels of fat within the blood. John’s blood tests confirm this hypothesis. The nurse is also concerned that the patient is at risk for heart disease.
Planning
The patient returns on Tuesday for a follow-up visit. The nurse sits down with him in a closed room and explains his cholesterol levels and high blood pressure. She suggests that the patient be put on medication to help lower these numbers and recommends he exercise at least twice a week. The nurse also tells the patient he should stay away from salty foods and eat less red meat. John agrees with the nurse, and they setup a follow-up appointment two weeks later. The nurse reminds the patient to call if there are any changes in his condition, or if he starts to feel worse.
Implementation
the patient is prescribed the medication and takes it as recommended. One week later, he has a day where he feels especially sick and calls the doctor’s office. The nurse explains that the medication could cause it, stomach. The patient continues taking the medication and goes to the gym four times during the two week period. Once the two weeks has passed, he returns to the doctor’s office for his follow-up appointment.
Evaluation
When the patientreturns, a series of questions about how he’s been feeling areasked.The patient replies that he has been having easier time breathing and feels significantly less tired since exercising and taking the medication. The nurse marks “Patient’s Condition Improved” on his official medical records and congratulates the patient on his wellbeing. She then advises him to remain on the medication for one more month and to continue his exercise.
In the implementation step, what is meant by direct and indirect care as described by the Nursing Intervention Classification (NIC) project?
According to the American Association of Critical-Care Nurses Delegation Handbook, direct patient care refers to activities that “assist the patient in meeting their basic needs.” Indirect patient care refers to activities that “focus on maintaining the environment in which nursing care is delivered and only incidentally involves direct patient care.” There is a fine line between these two care providers and it is important to note that each situation is different.With Direct Patient Care, the caretaker takes patient vital signs, including blood pressure, respiration, temperature, pulse rate,and patients’ daily weightare Measure and record, Patient’s intake and output are also taken. The care taker Help patients through daily living activities, such as bathing, shaving, and brushing teeth, Change patient bedding and clothing Feed patients and calculate daily calorie intake. Assess and assist patients with mobility… Indirect Patient Care involvescleaning any medical equipment used by the patient Clean the patient’s home environment Preparefood or deliver meal trays. Taking any patient specimens to clinical laboratories, making phone calls, assembling patient care orders and scheduling appointments. Stock patient supplies Stocking patient supplies can apply to room, utility, and other supplies since indirect care providers often work at assisted living homes.
Discuss the three (3) types of nursing interventions (nurse-initiated, dependent, and interdependent) that applies to the patient care situation. Provide an example of each (refer to your textbook).
Nursing interventions are the actual treatments and actions that are performed to help the patient to reach the goals that are set for them. The nurse uses his or her knowledge, experience and critical thinking skills to decide which interventions will help the patient the most. There are different classifications of nursing interventions that can involve care of the entire patient. This can be anything from promoting bowel functioning, educating the patient on new medication side effects or just keeping the patient safe. Interventions can be focused on basic physiological needs, complex physiological needs, behavioral functioning, promoting safety, caring for the family, using the health system and/or the overall health of the community. As nurses we are caring for the total patient, so there can be interventions concerning every area of the patient’s life.
Some of the nursing interventions will require a doctor’s order and some will not. There are different types of interventions: independent, dependent and interdependent. Let’s learn about each and go over a few examples. Independent are actions that the nurse is able to initiate independently. The following would be an example of a health promotion nursing intervention, which is an independent nursing action. Dependent interventions will require an order from another health care provider such as a physician. For example the patient’s blood pressure is consistently 180/100. The nurse reports this to the physician. The physician orders an antihypertensive medication for the patient. The nurse administers the oral medication to the patient as ordered.interdependent are actions that
Are going to require the participation of multiple members of the health care team. For example the patient reveals to the nurse that she consumes a diet very high in sodium. The nurse includes diet counseling in the patient care plan. To help the patient even more, the nurse enlists the help of the dietician that is available in their facility to spend time with the patient to educate her on the role that diet plays in the control of high blood pressure
How is the plan of care modified when the outcomes are not met?
Ongoing assessment is the key of the plan of care modification. Evaluation, which isthe last phase of the nursing process, follows implementation of the plan of care;it’s the judgment of the effectiveness of nursing care to meet client goals based on the client’s behavioral responses. Evaluating is a planned, ongoing, purposeful activity in which clients and health care professionals determine the client’s progress toward achievement of goals/outcomes and the effectiveness of the nursing care plan. Evaluation is continuous; it isdone immediately after implementation to make on the spot modifications in an intervention. Evaluation is performed at specified intervals. Evaluation continues until the client achieves the health goals or discharged from nursing care. Evaluation includes goal achievement &self-careabilities. ThroughEvaluation, Nurses demonstrates responsibility and accountability for their actions indicate interest in the results of the nursing activities. Process of Evaluating Client Response, Collecting data related to the desired outcomescomparing the data with outcomes andrelating nursing activities to outcomes. Drawing conclusions about problem status Continuing, modifying, or terminating the nursing care plan. When determining whether a goal has beenachieved, the nurse can draw one of the possible conclusions; The goal was met, that is the client response isthe same as the desired outcomes; The goal was partially met, that is either a short-term goal was achieved but the long term was not, or the desired outcome was only partiallyattained.–The goal was not met. Relationship of Evaluation to Nursing Process. When goals have been partially met or when goals have not been met, two conclusions may be drawn: the care plan may need to be revised, since the problem is only partially resolved, OR the care plan does not need revision, because the client merely needs more time to achieve the previously established goals. So the nurse must reassess why the goals are not being partially achieve and thus modified the plan of care.
How does the RN use the nursing process to make decisions about the priority of care?
Prioritizing patient care is the key in health care field. Triage decision making is an essential skill for nurses. Through initial assessment, a nurse must be able to prioritize patient care on the basis of appropriate decision making. the Triage Decision-Making Inventory, measures the identification of critical thinking, cognitive characteristics, intuition, and experience when making triage decisions .decision making is an essential skill for nurses who provide direct patient care or supervise nurses in both acute care and community settings. Anticipating and immediately identifying potential problems are part of the assessment phase of the nursing process. Triage is prioritizing care and making decisions on the next best steps or interventions. The general assumption is that triage occurs in the emergency room setting, but in actuality prioritizing care is performed in all clinical or community care setting.
PART 2
Impaired tissue Integrity related immobility as evidence bythe presence of pressure ulcer over the ischium on the right buttocks.
Rationale: The patient sits most of the time on the wheelchair even when in his room. This put a lot of pressures on the ischium which may lead to poor perfusion of the skin at the site follow by maceration and skin break down.
Assessment: The nurse will assess the skin over the ischium at the buttocks.
Outcome: Patient will display no wound over the ischium of both buttocks after eight weeks of treatment.
Interventions:
Patient will be repositioned by self or by staff every two hours to relief pressure from the decubitus/interdependent
Dressing will be changed as ordered and as needed to promote healing and comfort/independent
Pain medication will be administered as ordered/independent
The nurse will inspect wound daily for changes (eg sign of infection, complications, or healing).
Provide or encourage optimum nutrition (including adequate protein ,lipids, calories) to promote tissue healing and adequate hydrate to reduce and replenish cellular water loss and enhance circulation
• How does the RN decide the format of the teaching plan, i.e., written, verbal, or other?
• How does the RN know which information needs to be included?
• When does the RN determine how and when to evaluate the teaching-learning process?
Patient teaching is a function of nursing and a legal requirement of nursing personnel. In some states teaching is included in the legal definition of nursing, making it a required function of nursing personnel by law.. The patient should trusts the nurse to have the required knowledge and skills to teach, and the nurse respects the patient’s ability to reach the goals. This relationship is enhanced by communication that is continuous and reciprocal, once mutual trust and respect have been established. The goal of patient teaching is the patient’s active participation in health care and his compliance with instructions. Once the nurse begins instructing a patient (or family/support persons), the teaching process should continue until the participants reach the goals, change the goals, or decide that the goals will not help meet the learning objectives. The nurse should Use all appropriate sources of information ,and Review the patient’s medical records. The nurse should Read the history of medical problems as well as diagnoses, physical examinations, documentation of the nursing assessment, and the nursing interventions that have been performed. The patient and the family or support persons are the best source of needs assessment information. Identify the knowledge, attitude, or skills needed by the patient or family/support persons. Learning can be divided into three domain, cognitive, affective, and psychomotor. Assess emotional and experiential readiness to learn. Assess the patient’s ability to learn. The teaching approach must be appropriate to the developmental stage of the learner. The nurse should assess the patient’s intellectual development, motor development, psychosocial development, and emotional maturity. Chronological age does not guarantee maturity. Identify the patient’s strengths. Learning strengths are the patient’s personal resources such as psychomotor skills, above-average comprehension, reasoning, memory, or successful learning in the past.. Use anticipatory guidance. Anticipatory guidance focuses on psychologically preparing a person for an unfamiliar or painful event. When patients know what to expect, anxiety is reduced and they are able to cope more effectively. . Diagnose the Learning Needs, and Be realistic.. Confirm your diagnosis with the family. In addition, assess your own knowledge base and teaching skills. Planning ensures the most efficient use of your time and increases the patient’s chances for learning. Create a teaching plan. One nurse or several nurses can prepare and use a teaching plan. There are standardized teaching plans available for major topics of health teaching (some for computer use). Individualize the standardized plans to the patient’s needs and abilities.
Match content with the appropriate teaching strategies and learner activities. For example, content explaining why certain treatments and medications are needed may be matched with printed or audiovisual materials. Children respond well to teaching strategies that permit them to participate actively. Schedule teaching within the limits of time constraints.Shorter, more frequent sessions allow the patient to digest the new information and prevents him from becoming tired or uncomfortable due to his illness. Decide on group or individual teaching and formal or informal teaching. Some learner objectives are met more readily in a one-to-one encounter (i.e., colostomy care) while others are met more easily in a group discussion with other patients that have similar problems. Formal teaching is the planned teaching done to fulfill learner objectives. Informal teaching occurs during nursing interactions with the patient and his family. Informal teaching often leads to planned, formal sessions. Formulate a verbal or written contract with the patient. The contract is informal and is not legally binding; however, such an agreement serves to motivate both the patient and the nurse to attain the learning objectives. It points out the responsibilities of both the nurse (teacher) and the patient (learner). Whether verbal or written, the contract should not be intimidating, but viewed as an aid to learning. Failure to meet contracted objectives should be redirected into new learning and decision-making situations. Implement the Teaching Plan. The implementation phase may be only a few minutes or the sessions may extend over a period of days, or perhaps months. Use interpersonal skills as well as effective communication techniques. Do not use technical and medical terms unless the patient has a medical background, but avoid a condescending attitude. Your attitude has a greater effect on the patient than any other factor. If the patient must learn special techniques or procedures, tell him or her that it takes time and practice to perform these new skills confidently. Review the contractual agreement before implementing the teaching plan
With chronic disease management being very complex, we often skim over the values of patient teaching in our nursing education. This is despite the fact that patient teaching and education are essential components of the nursing process (Jones, 2002). Data indicates that when patients are provided with a solid knowledge base about their disease process and treatment, the outcome is more favorable (Boswell, 2007).
In order to teach, the nurse must first have an understanding of the patient education process. The following are part of this process:
Assessment. The nurse must first identify the patient’s needs. In this initial process, she must identify the needs and the problems of an individual patient and his/her family.
Planning and diagnosing. Based on this assessment of the patients needs, the nurse then formulates a diagnosis and treatment plan. It should be tailored to the patient’s needs and educational level. The end product of this assessment is a diagnosis which will serve as a guide for treatment. This diagnosis is a sound judgment based on data and information (Rankin, 2001).
In the hospital, it is especially important for nurses to begin patient teaching at the time of admission. It is equally important to document this teaching for evaluation and reimbursement purposes. However, in the acute care setting, nurses often report feeling that they do not have enough time for it.
The following is a list of strategies that promote the incorporation of teaching into daily nursing practice:
Emphasize what is necessary. In the inpatient setting, many patients fear losing their independence (Jones, 2002). Patients will be motivated to learn what is necessary for them to care for themselves; therefore nurses should emphasize these strategies.
Choose the right time. Remember that when teaching, timing is crucial. For instance, if the patient has just been informed of a diagnosis, he or she will need time to cope with this information. There might be associated feelings of grief, powerlessness, fear, and vulnerability (Jones, 2002). These will cloud the ability to learn.
Look for teaching moments. Like choosing the right time for teaching, it is equally important to look for teaching moments. Imagine caring for a patient with end-stage renal disease. A teaching moment would be when the patient receives his tray and there is only a small amount of fluid. In this situation the nurse could ask, why is it important for you to monitor your fluid intake? Plan teaching during an uninterrupted time. When teaching the patient, timing is crucial. It is not appropriate to fit everything into the day of discharge. Similarly, it would not be appropriate to provide complex lessons during meal time or visiting hours.Use basic principles. It is important to consider the educational level of the patient when teaching. After all, not everyone has had a nursing education. Some patients might not be able to understand complex medical jargon. They may even be illiterate and are unable to read handouts.
Evaluate the senses. Nurses must evaluate the patient’s ability to see and to hear. For example, if a patient has difficulty seeing, it might not be practical to give her a handout on disease management. If the patient has difficulty hearing, it might not be appropriate to guide her with verbal instructions.Keep expenses in mind. Many patients, especially elders, live on a fixed income. Therefore, it might not be practical to recommend that they join a fitness center as a means of weight reduction. When recommending a glucometer for the diabetic patient or a scale for the dialysis patient, it is important to consider the cost of each one. Clearly define goals and objectives. Before beginning, it is important to have a list of goals and objectives that are formulated by the patient and the nurse. The significance of these should be understood by each person, and they should be evaluated on a continuous basis. Remember to document. When teaching a new skill, documentation is important. This allows the incoming nurse or a nursing assistant to see what has been done and where she should start. Likewise, if the patient has difficulty with a certain skill or needs certain assistance, this should be recorded so that accommodations or further instruction can be provided.
Patient education requires that the nurse think critically. No longer are we simply responsible for administering medications and communicating with physicians. We also play a dynamic role in assuring that the patient is able to be independent in managing his disease.
In essence, we are nurse educators. After all, teaching is a vital component of the nursing process. However, the process is not uniform in nature. In order to promote learning, it is valuable to keep these proposed strategies in mind. And as part of our nursing education about the values of patient teaching, we have to remember that the patient population is indeed heterogeneous.
Evaluation, the last phase of the teaching process, is the ongoing appraisal of the patient’s learning progress during and after teaching. The goal of evaluation is to find out if the patient has learned what you taught.
Here are some ways you can evaluate learning:Observe return demonstrations to see whether the patient has learned the necessary psychomotor skills for a taskAsk the patient to restate instructions in his or her own wordsAsk the patient questions to see whether there are areas of instruction that need reinforcing or re-teaching,Give simple written tests or questionnaires before, during, and after teaching to measure cognitive learning Talk with the patient’s family and other health care team members to get their opinions on how well the patient is performing tasks he or she has been taughtAssess physiological measurements, such as weight and blood pressure, to see whether the patient has been able to follow a modified diet plan, participate in prescribed exercise, or take antihypertensive medication Review the patient’s own record of self-monitored blood glucose levels, blood pressure, or daily weights Ask the patient to problem solve in a hypothetical situation.Your documentation of patient teaching should take place throughout the entire teaching process. Documentation is done for several purposes. Documentation promotes communication about the patient’s progress in learning among all health care team members. Good documentation helps maintain continuity of care and avoids duplication of teaching. Documentation also serves as evidence of the fulfillment of teaching requirements for regulatory and accrediting organizations such as the JCAHO, provides a legal record of teaching, and is mandatory for obtaining reimbursement from third party payers. Documentation of patient teaching can be done via flow-charts, checklists, care plans, traditional progress notes, or computerized documentation. Whatever the method, the information must become a part of the patient’s permanent medical record. Table 6 shows suggestions on what to document and how.
The nursing processes are series of nursing steps designed to help the nurses provide quality care. The nursing processes are five part system used to make decisions that pertains with the identification of health complication and treatment process. These systems include diagnosis, planning, implementation, as well as evaluation. These processes are scientific and are evidenced based practice. The first step is the assessment step (Bruylands et al., 2014). This consist collection of patient’s information relevant to diagnosis, carried out using various approaches such as physical assessment, interviews, as well as observations. This involves the assessment of patient’s psychological, sociological, spiritual, and physiological status. For instance, when a patient visits a physician due to abnormal body functioning (Flemming, 2014). The registered nurse checks the patient’s heart rate, blood pressure and the body temperature. The patient is health assessment is done to identify the patient cultural and traditional values; nutritional process and lifestyles are investigated. During this stage, the blood samples are taken to the laboratory for further analysis of the patient health condition (Gratti, 2013).
The second phase in nursing process is the nursing diagnosis. This involves clinical judgment about the patient, about the potential health complication that the patient could be suffering. This is done using the health assessment, and is the basis that guides selection of nursing intervention. In this phase, the nurses are expected to make ethical judgment regarding the potential health complication. In some cases, the nurse can make multiple diagnoses in one patient. The stage is important because it helps the identification of the issue at concern, thus preventing risk of further complication. The diagnosis is also done to assess patient readiness for treatment. For instance, the registered nurse looks into the patient’s signs and symptoms. The nurse evaluates the alteration of the patho-physiology and risks of developing associated diseases.
The next nursing process phase is the planning stage. This stage involves the establishment of the care strategies and the outcome criteria for the patient care. The development of the plan action involves the prioritization the care plans and more attention and efforts are devoted to high-risk diseases and factors. Each healthcare problem is assigned a clear as well as measureable goal for the expected beneficial outcome. In this phase, the nurses are required to apply the evidence based nursing outcome classification (set of standards as well as measurements for tracking disease wellness of the patient) (Fee and Bu, 2010). Nursing intervention classification can be applied during the action phase. The Maslow’s hierarchy of needs is often used during the action planning of care. For instance, the patient pharmacological and non-pharmacological therapeutic processes are identified, the criteria of the administration is established as outlined by the evidence-based practice.
Implementation phase is the fourth stage of nursing process. The stage involves demonstration of activities that will be given to the patient, with the aim of improving their health. This includes actions such as monitoring of patients to check for indicators of improvement, providing direct care to the patient, medical tasks, education, and health management of the patient such as follow up clinics. This could take days, weeks, and months (Mori 2014).
The last nursing process phase is the evaluation phase. This involves comparison of patient’s current state of health in comparison with the expected outcomes. The findings indicate whether the patient care plan will be revised or not (Dailly, 2011). For instance, the patient can be asked to answer a series of questions, have the symptoms been relieved, and have the patient condition improved from the last time. If the care plan is successful, the patient is advised to continue with care, as the registered nurse advices the patient on self-management strategies (Bernard, Hunter, & Moore, 2012).
Direct patient care as described by the American Association of critical care nurse’s delegation handbook includes activities that help the patient their immediate needs. On the other hand, indirect care refers to the activities that that focus in the maintenance of the environment where nursing care is delivered. Literature indicates that there is a thin line between the care providers, but the registered nurse should not the differences (Kee et al., 2009). For instance, with direct patient care, the healthcare provider will take the patient vital signs such as blood pressure, temperature, and patient’s daily weights. Direct care also involves taking daily activities such as brushing teeth and bathing. Changing patient beddings, feeding patients, and the calculation of weight are among the direct care. Indirect patient care will involve activities of cleaning equipments, taking patient specimens to the laboratories, phone calls, and communication, and the scheduling of appointments. Additionally, patients supplies stock, utility, supplies and other indirect care that is used to assist living homes (Olson-Sitki, Kirkbride, & Forbes, 2015).
Types of nursing interventions
Nursing interventions refers to the actual actions and treatments conducted to facilitate the patient achieve the goals set for them. The registered nurses use their experience, critical thinking skills and knowledge, which aids the registered nurse deliver quality care. There are various types of nursing interventions classified in to three broad categories, dependent, interdependent, and independent intervention (Kehrel, 2015). The interdependent intervention is nurse action plan that are implemented through teamwork. This includes consultations between healthcare providers during the decision making process. Dependent interventions are the strategies which as directed by the healthcare providers with higher authorities than the registered nurses. These include activities termination patients or referral process. Independent interventions are all activities implemented by registered nurses, and do not require consents from the physician or other practitioners (Nazarko et al., 2010).
Modification of care plan where outcomes have not been met
Continuous assessment should be conducted to ensure that the outcomes are met. This process is known as evaluation and is the last stage of the nursing process. This is done to ensure that the implementation plan of care, nursing diagnosis and assessment process meet the nursing care goals. Evaluating care is an ongoing purposeful practice the healthcare professionals determine the effectiveness of action plan (Doenges et al., 2013).This is done to evaluate the intervention effectiveness. It is the only to evaluate the responsibility and accountability of the nurse’s actions. The nursing process helps the nurses identify the main challenge in the patient’s body. The process helps the identification of etiology and facilitates the identification of risk factors. Through the nursing process, the outcomes are expected are often goal oriented and focuses in the provision of care (Gracia et al., 2014).
Using nursing process by RN to deliver care
Through the process, it is important to document and communicate effectively. The interventions should be evaluated to examine whether they meet the patient expected outcome. This includes working together to ensure that the outcomes have been achieved. If the interventions are not effective, then the registered nurses will brainstorm to identify the research gap and identify the variables that could cause the intervention not work effectively (Blodgett, 2009).
Some of the variables that could cause failure of the intervention include data collection, assessment, diagnosis processes, and the healthcare medical devices. In other cases, etiology can be poorly explored causing misdiagnosis. In other cases, the outcomes could be unmanageable, or unrealistic (Lu, 2013). The outcomes should result with reduced infections risks, reduced readmission rates, and improved quality of life. If the interventions is not effective, the nurses should begin planning for care overall. The nurses should conduct evidenced based research will help the nurses identify the appropriate strategy that will help address the relevant matter as necessary (Fjetland and Søreide, 2010).
Part 2; Nursing care plan
Impaired tissue integrity is the NANDA-I nursing, which associated immobility is caused by pressure causing ulcer on the ischium on the buttocks of the right side (Savage and Kub, 2009).
Rationale: The patient sits in one position for a long period in the wheelchair, in the home care facility. This puts more pressure on the ischium, causing the poor perfusion of the patient skin at that site, resulting to maceration of the skin, making the skin to break down (Nazarko et al., 2010).
Assessment: Assess skin above the ischium on the right side of the buttocks. Patient weight and height, patient temperature, pulse rates, respiration, pupils dilated, gastrointestinal system, neurovascular system, muscular system and blood pressure will be assessed.
Nursing diagnosis: Patient education, ulcer management, and pain relieve strategies.
Outcome: Patient will verbalize no pain, and wound recovers within eight weeks of the treatment
Patient will learn to reposition by themselves or with the aid of staff every two hours to relief pressure
The patient dressing will be changes as needed to promote healing and independent
Pain medication will be administered to the patient independent.
The wound will be inspected daily to monitor complications, signs of infections and if the wound is healing
The patient will be educated optimum nutrition including lipids, calories, and adequate protein to aid the tissue healing. The patient will be advised to adequate hydrate to ensure that replenish cellular loss of water, and improve circulation.
Interventions:
Establish the reason behind the preferred usage of movement aid. This will help identify strategies that will help the patient prefer mobility, yet avoid sitting so much on the mobility aid.
Patient agility will be recorded to monitor the patient movement pattern to identify the patients walking aids that will reduce pressure ulcer
Nurse will conduct research to identify evidence based practice to reduce disease progression to relieve pressure ulcer
Patient will be educated on behavioral modification , such as movements every two hours to ensure that the patient does not remain seated in one position
Assess barriers that will reduce effective medical diagnosis and medication errors.
Rationale and evaluation
Patient verbalizes pain reduction and that there is little discomfort. The pressure ulcer is caused by sitting in one position.
Routine monitoring and strategies to reduce patient pressure ulcer. Patient was advised to use roho cushion seats, rotation every two years and use of padded wear to reduce pressure wound.
To ensure that the teaching program is objective and very realistic. This will help the patient become empowered.
Part 3: patient education
Patient teaching is a core function of registered nurses as indicated by the nursing professional bodies. In some states, teaching is one of the legal requirements by the nursing standards. The patient should trust the nurse to be empowered through training (Baillie et al., 2014). The nurses should understand the patient ability to learn. The relationship is enhanced through communication that is reciprocal and continuous. The main objective is teaching the patient is to ensure that the patient is empowered. The nurse should instruct the patient, describe the disease physiology, and importance of medication (Olson-Sitki, Kirkbride, & Forbes, 2015).The nursed should use the relevant sources information, review patients medical history, physical examination, and documentation of nursing assessment, diagnosis, and intervention. The caregiver and patient support is very important. It is also important to evaluate the patient health literacy, skills, and attitudes to facilitate the learning process (Gotelli et al., 2008).
Learning process can be categorized into affective, cognitive, and psychomotor. The patient emotional as well as experiential readiness to learn. The teaching approach chosen must be used must be developmental. The nurse should assess patient’s intellectual development, psychosocial development, motor development as well as the emotional maturity. It is important to identify the patient’s strengths and weaknesses including reasoning ability, memory, and comprehension (Vaillant-Roussel et al., 2014). The nurse should use anticipatory guidance that will facilitate psychologically preparation of the person for the unfamiliar or unexpected events. The teaching plan should be created; there are standardized plans for major topics of the health teaching which can be used. The match content should be used appropriately. The teaching plan should allow active practice and should be scheduled based on time constraints. The teaching plans have shorter to enable to digest the healthcare information and ensure that the objectives are met (Svavarsdottir et al., 2014).
References
Baillie, C., A., Epps, M., Hanish, A., Fishman, N., O., French, B., & Umscheid, C., A. (2014). Usability and impact of a computerized clinical decision support intervention designed to reduce urinary catheter utilization and catheter-associated urinary tract infections. Infection Control & Hospital Epidemiology, 35(9), 1147-1155. doi:10.1086/677630.
Bruylands, M., Paans, W., Hediger, H., & Müller-Staub, M. (2013). Effects on the Quality of the Nursing Care Process Through an Educational Program and the Use of Electronic Nursing Documentation. International Journal Of Nursing Knowledge, n/a-n/a. doi:10.1111/j.2047-3095.2013.01248.x
Doenges, ME. Et al. (2013). Nurse’s pocket guide (13ed): Diagnoses, prioritized interventions and rationales. John Wiley7 sons. New York
Fleming, J. (2014). A Future for Adult Educators in Patient Education. Adult Learning, 25(4), 166-168. doi:10.1177/1045159514546217
Fee, E. and Bu, L. (2010). The Origins of Public Health Nursing: The Henry Street Visiting Nurse Service. Am J Public Health, 100(7), pp.1206-1207.
Fjetland, K. and Søreide, G. (2010). Ethical dilemmas: a resource in public health nurses’ everyday work?. Scandinavian Journal of Caring Sciences, 24(1), pp.75-83.
Gracia, C. Et al. (2014). Population based public health nursing clinical manual: the Henry Street model for nurses, 2nd ed. Sigma Theta Tau.
Kee, LJ. Et al. (2009). Pharmacology: a patient centered nursing process approach. Elsevier. New Jersey
Kehrel, U. (2015). The acceptance of process innovations in drug supply – An empirical analysis of patient-individualized blister packaging in stationary nursing facilities. International Journal Of Healthcare Management, 8(1), 58-63. doi:10.1179/2047971914y.0000000085
Liu, J. (2013). Exploring nursing assistants’ roles in the process of pain management for cognitively impaired nursing home residents: a qualitative study. J Adv Nurs, 70(5), 1065-1077. doi:10.1111/jan.12259
Lu, C., Tang, S., Lei, Y., Zhang, M., Lin, W., Ding, S., & Wang, P. (2015). Community-based interventions in hypertensive patients: a comparison of three health education strategies. BMC Public Health, 15(1). doi:10.1186/s12889-015-1401-6
Olson-Sitki, K., Kirkbride, G., & Forbes, G. (2015). Evaluation of a nurse-driven protocol to remove urinary catheters: Nurses’ perceptions. Urologic Nursing, 35(2), 94-99. doi:10.7257/1053-816X.2015.35.2.94. Pratt, R., & Pellowe, C. (2010). Good practice in management of patients with urethral catheters. Nursing Older People, 22(8), 25-29. Retrieved from http://search.ebscohost.com/login.aspx?direct=true&db=ccm&AN=2010826639&site=ehost-live&scope=site.
Savage, C. and Kub, J. (2009). Public Health and Nursing: A Natural Partnership. IJERPH, 6(11), pp.2843-2848.
Svavarsdottir, E., Sigurdardottir, A., Konradsdottir, E., Stefansdottir, A., Sveinbjarnardottir, E., & Ketilsdottir, A. et al. (2014). The Process of Translating Family Nursing Knowledge Into Clinical Practice. Journal Of Nursing Scholarship, 47(1), 5-15. doi:10.1111/jnu.12108
Vaillant-Roussel, H., Laporte, C., Pereira, B., Tanguy, G., Cassagnes, J., & Ruivard, M. et al. (2014). Patient education in chronic heart failure in primary care (ETIC) and its impact on patient quality of life: design of a cluster randomised trial. BMC Family Practice, 15(1). doi:10.1186/s12875-014-0208-3
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he M6A4: case study counts as 10% of your grade for this course.
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Week 1: Review the requirements for the paper.
Week 2: Begin developing an outline for your paper.
Week 3: You should have your outline completed.
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linked item M6A4: A Patient with Musculoskeletal Limitations Complicated by a Medical Illness
The Surgical Care Improvement Project (SCIP), was implemented as a commitment to improving the safety of surgical patients by reducing post-operative complications. Although some surgical complications are unavoidable, surgical care can be improved through better adherence to evidence based practice.
Case Study: A 60-year old patient with a long standing history of right knee pain has been diagnosed with osteoarthritis, and has been recommended a total left knee arthroscopy to improve chronic discomfort and improve mobility.
The patient’s past medical history includes hypertension and an irregular heart rate. The patient denies any allergies.
The patient reports to the hospital at 1 p.m. for a left knee replacement. A medication reconciliation is completed, and the patient reports taking the following medications with a sip of water at 8:00 p.m.:
• Lisinopril 10 mg PO daily
• Toprol 25 mg PO daily
• Celebrex 200 mg PO daily
While in the pre-operative holding area, vital signs are taken and are within normal limits. No hair removal was performed. The patient was ordered and received Ancef 1 gram IV mini bag, at 2:30 p.m. The patient was transferred to the operating room, where anesthesia monitoring began at 3:00 p.m., a urinary catheter was placed, and a forced air warming device was placed to maintain the patient’s temperature.
After recovering in the post anesthesia care unit (PACU), the patient was transferred to a surgical floor. Post-operative orders included:
• Ancef 1 gram IV mini bag every 8 hours
• Long leg TED hose and sequential compression stockings to right leg while in bed
• Lovenox 30 mg subcutaneously every morning, starting the following morning
• Urinary catheter to be discontinued at 3:00 p.m. on post-operative day 1
The patient progressed well, both with pain control and mobility. TED hose and sequential compression stockings were worn while in bed. On the first post-operative day, the first dose of Lovenox was administered at 1000 a.m. and the last dose of Ancef was received at 2:30 p.m. The patient was able to void after removal of the urinary catheter. The patient progressed well and was discharged home on post- operative day 5.
Evidence shows that more than 45 million operative procedures are performed in the United States each year. Approximately 40% of operative procedures result in a surgical complication. The Surgical Care Improvement Project (SCIP) was implemented to improve quality of care of surgical patients, by reducing surgical complications. Nurses play an important role in this process by following and adhering to evidence based and best practice protocols.
Using evidence based practice from two professional nursing journals, and/or your nursing textbooks, answer the following questions:
1. Explain one of the SCIP core measures, and how it has impacted the prevention of surgical complications. 2. Explain why no hair removal was required for the surgical procedure. If hair removal were ordered, explain the appropriate technique.
3. What methods were used to ensure that the recommended VTE/DVT prophylaxis was implemented, and why is the timing important? Explain your rationale with evidence.
Using APA format, write a two (2) to three (3) page paper (excluding the cover and reference page) that addresses the case study. A minimum of two (2) current professional references must be provided. Current references include professional nursing publications dated within five (5) years, and/or a textbook(s) used for the course that is no more than one (1) edition old. Websites are not to be used as professional resources or references.
Compose your work using a word processor (or other software as appropriate) and save it frequently to your computer. Use a 12 font size, double space your work and use APA format for citations, references, and overall format. Information on how to use the Excelsior College Library to help you research and write your paper is available through the Library Help for AD Nursing Courses page. Assistance with APA format, grammar, and avoiding plagiarism is available for free through the Excelsior College Online Writing Lab (OWL). Be sure to check your work and correct any spelling or grammatical errors before you submit your assignment.
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This activity will be assessed according to the NUR213 M6A4: Case Study Rubric.
SAMPLE ANSWER
Improvement of Surgical Care
Project Outline
Week 1
In the first week, the learner will focus on understanding the requirement of the paper. The student will understand the presented case scenario and get ready to research on various concepts as the study topic would suggest. The learner will seek clarification from the instructor on areas that may not be clear. So as to acquire all the necessary information, the learner will refer to reliable sources and build up a strong background regarding the study topic. The researcher will figure out the requirements of the paper and purpose to include all vital concepts in the project. The student will design appropriate approaches of answering the questions presented in the paper. Also, the learner will purpose to apply evidence-based techniques to the project. By the end of the week, the researcher will have a comprehensive understanding of the requirements of the paper.
Week 2
The student will start developing an outline of the paper by the second week. The outline should satisfy the requirements of the paper. The learner will set objectives that would be achieved within a given period. The learner will ensure that the objectives are measurable, strategic, applicable, and that they are reliable. The outline should include the major activities that the leaner would engage in. As such, the learner will refer to the outline and the tool will serve the purpose of a reminder. The outline will be set in a way that the completion of a particular task would facilitate that of subsequent ones. The researcher will establish the outline in a way that would be easy to develop it and make changes where necessary. The initial components of the outline will incorporate introductory concepts to the study project.
Week 3
The learner will complete the outline in the third week. The completed outline will serve as a guide in addressing the study problem. The researcher will use the outline to assess different issues and make independent judgments. The outline will summarize the requirements of the paper and match their expected time of completion. The learner will focus on addressing the entries in the outline and make achievements within the specified time. The outline will be organized in such a way that it would be possible to address the requirements of the project strategically. The learner will purpose to apply the completed outline to the presented case study. By the time of completing the outline, the learner will have understood most of the concepts included in the project. The format of the paper will match that of the completed outline both in its arrangement and content.
Week 4
By the fourth week, the learner will start writing the paper while referring to the outline. The student will meet the objectives of the outline when addressing the issues highlighted in the case study. By the fourth week, the learner will have addressed about the first third of the requirements included in the outline. The student will refer to scholarly work when researching the issues highlighted in the timeline. The paper will address various concepts exhaustively and include authoritative references so that readers can easily validate the writer’s strong assertions. The paper will be well-organized and its presentation will be friendly to readers. The concepts addressed in the first part of the paper will later be applied to subsequent parts so that the entire paper will be coherent. Having questions thoroughly addressed will facilitate the handling of subsequent issues in the outline.
Week 5
The learner will continue applying the outline to address issues included in it. By the end of the week, the researcher will have handled about two thirds of the paper. The learner will interlink the topics of week four with those of week five so that the paper would have a high degree of consistency. The student will address the requirements of the paper in such a way that the paper interlinks with the case study and it meets the objectives included in the outline. The paper will reflect a scholarly structure in its organization and format. Concepts addressed in week five will apply to the subsequent week, and it would be necessary to make validated assertions. The student will ensure that the paper maintains high quality mainly by enhancing its consistency with the outline and the case study.
Week 6
It will be the last week of the paper, and the learner will complete the remaining part of the task. The student will merge different sections of the paper so that they are in a presentable format. The learner will go through the whole paper and ensure that it is coherent from the beginning. The student will correct any errors that may have occurred and ensure that the general presentation of concepts meets scholarly standards. The learner will make a summary of the addressed issues since the first week to the sixth. The summary will be tied to the outline developed at the beginning of the project. The researcher will also make a conclusion at the end of the paper regarding the studied topic. The researcher will then present the paper to the instructor for marking.
Improvement of Surgical Care
Care for the patient in the case study was directed toward the prevention of acquisition of surgical site infections. The involved health professional was directed by the guidelines of Surgical Care Improvement Project (SCIP). Some of the practices performed were the core measures advocated by SCIP (Weston, Caldera, & Doron, 2013).
Core Measure: the Prophylactic Administration of an Antibiotic Medication within an Hour to Surgical Operation
The patient in the case study received a dose of intravenous cefazolin (Ancef) prior to undergoing the operation. The drug is a cephalosporin and it works against a wide range of bacteria. Therefore, the medication would protect the patient from acquiring bacterial infections that would be most possible when bacterial colonies get into contact with open surgical wounds. SCIP measures recommend the application of antimicrobial medications at most an hour to the first incision or performance of surgery. The early administration of the agent gives it enough time to establish and attain a bactericidal serum concentration by the time of the operation (Goede, Lovely, Thompson, & Cima, 2013, Pg. 563). Untimely application of prophylactic antimicrobials would raise the risk of patients acquiring nosocomial infections regardless of whether they receive the medication or not (Turk, Karagulle, Serefhanoglu, Turan, & Moray, 2013, Pg. 583). Studies relate longer time durations between antibiotic treatment and the beginning of surgery to a high likelihood of acquiring bacterial infections.
The practice had beneficial yields as the patient did not report complications after the operation (Weston, Caldera, & Doron, 2013). In addition to promoting patient safety, the move was also important in upholding hospital guidelines of standard care. Guidelines specifying the procedural activities involved and the specific antimicrobials for use would promote the development of a healthy culture in the healthcare institution (Wang, Chen, Ward, & Bhattacharyya, 2012).
The Basis for Avoiding Hair Removal during the Operation
Hair removal is not always necessary when performing a surgical operation (Poggio, 2013, Pg. 171). There is substantial scientific evidence against hair removal under certain circumstances. Previously, the activity was understood to improve hygiene at the surgical site hence protecting patients from infections. Later understandings revealed possibilities that the practice predisposed people to disease infections (Poggio, 2013, Pg. 171). Usually, hair removal creates an avenue for the entry of bacteria into the body. Bacteria get entry into the body through abrasions and microscopic nicks created after hair removal. It was necessary to avoid the practice so as to maintain the integrity of the patient’s skin and promote his safety.
Had hair removal been ordered, it would have been necessary to perform it in the safest way possible. The practice should have been performed in a way that it does not create abrasions that would later be the entry points of bacteria into the body. The practitioner would have considered shaving the surgical site approximately twelve hours to the operation rather than just before it. The clinician would also have used electric clippers rather than manually operated shaving razors (Crolla, van der Laan, Veen, Hendriks, van Schendel, & Kluytmans, 2012). Clippers are not as much likely to cause many tears as razors would have resulted. Other reasons for the selection of electrical clippers at the expense of the manually operated ones include patients would not experience razor burns, and instead, the method would leave hair stubbles on the skin surface. It is conclusive that use of electric clippers would place patients at reduced risks of infections than would have been the case had manual razors been the choice.
Methods that Ensured the Implementation of VTE/DVT Prophylaxis
There are several practices in the case study involving the prevention of deep vein thrombosis and venous thromboembolism. They include the use of compression stockings as approaches to preventing DVT and VTE. The TED hose applied on the patient in the case scenario prevent the occurrence of DVT by facilitating venous blood flow and lymphatic drainage in the legs of the patients. The stockings would work best when patients are lying as in the case study. Usually, the stockings are supposed to compress blood vessels from the ankle up the legs to facilitate the return of blood to the heart. They therefore overcome the risk of developing DVT whose pathophysiology entails poor blood flow to the lower limbs, blood pooling, and the eventual formation of emboli. Compression stockings are usually made of elastic material and fiber and clinicians should ensure that they recommend the use of compressional stockings of the appropriate strength.
There were also pharmacological approaches applied to prevent the two complications in patients. Lovenox is an effective medication in the prevention and management of DVT (Pannucci, Wachtman, Dreszer, Bailey, Portschy, Hamill, & Wilkins, 2012, Pg. 165). The agent prevents the formation of blood clots and so emboli. It was necessary to administer the drug to the patient as surgical patients have a high predisposition to the development of blood clots and embolism. Before administering lovenox, prescribers should first assess the patient for indications suggesting that they have a low count of platelets. 2the use of the drug in such patients could have severe adversities such as prolonged bleeding. The drug works well in patients undergoing surgical treatment and its use in the case study was appropriate.
References
Crolla, R. M. P. H., van der Laan, L., Veen, E. J., Hendriks, Y., van Schendel, C., & Kluytmans, J. (2012). Reduction of Surgical Site Infections after Implementation of a Bundle of Care. PLoS ONE, 7(9), e44599. http://doi.org/10.1371/journal.pone.0044599
Goede, W. J., Lovely, J. K., Thompson, R. L., & Cima, R. R. (2013). Assessment of Prophylactic Antibiotic Use in Patients with Surgical Site Infections. Hospital Pharmacy, 48(7), 560–567. http://doi.org/10.1310/hpj4807-560
Pannucci, C. J., Wachtman, C. F., Dreszer, G., Bailey, S. H., Portschy, P. R., Hamill, J. B., … Wilkins, E. G. (2012). The effect of post-operative enoxaparin on risk for re-operative hematoma. Plastic and Reconstructive Surgery, 129(1), 160–168. http://doi.org/10.1097/PRS.0b013e318236215c
Poggio, J. L. (2013). Perioperative Strategies to Prevent Surgical-Site Infection. Clinics in Colon and Rectal Surgery, 26(3), 168–173. http://doi.org/10.1055/s-0033-1351133
Turk, E., Karagulle, E., Serefhanoglu, K., Turan, H., & Moray, G. (2013). Effect of Cefazolin Prophylaxis on Postoperative Infectious Complications in Elective Laparoscopic Cholecystectomy: A Prospective Randomized Study. Iranian Red Crescent Medical Journal, 15(7), 581–586. http://doi.org/10.5812/ircmj.11111
Wang, Z., Chen, F., Ward, M., & Bhattacharyya, T. (2012). Compliance with Surgical Care Improvement Project Measures and Hospital-Associated Infections Following Hip Arthroplasty. The Journal of Bone and Joint Surgery. American Volume, 94(15), 1359–1366. http://doi.org/10.2106/JBJS.K.00911
Weston, A., Caldera, K., & Doron, S. (2013). Surgical Care Improvement Project in the Value-Based Purchasing Era: More Harm Than Good? Clinical Infectious Diseases: An Official Publication of the Infectious Diseases Society of America, 56(3), 424–427. http://doi.org/10.1093/cid/cis940
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