It is a review of and comments on different articles
Instructions Write a short reflection paper on the key learnings that you gained from reading these six articles plus any discussions in class.
Try to synthesize all the articles for each week, rather than commenting on the articles one after the other. Donít forget to question what the authors are stating. You are allowed to disagree if you can present a different argument. Explain why you found some ideas interesting. Include a short introduction and conclusion. Note: You do NOT need to comment on Senator Simons’ presentation.
you will need to have read the following six articles:
Molyneaux, H., et al. (2014). “Social media in remote First Nation communities.” Canadian Journal of Communication 39(2): 275-288.
Carpenter, P., et al. (2013). “How women in remote and rural First Nation communities are using information and communication technologies (ICT).” Journal of Rural and Community Development 8(2): 79-97.
Brian Houston, et al. (2014). “Social media and disasters: A functional framework for social media use in disaster planning, response, and research.”
Disasters 39(1): 1-22. Plantin, J.-C. (2015). “The politics of mapping platforms: Participatory radiation mapping after the Fukushima Daiichi disaster.” Media, Culture & Society 37(6): 904ñ921.
Anne Moorhead, et. al. (2013). “A New Dimension of Health Care: Systematic Review of the Uses, Benefits, and Limitations of Social Media for Health Communication.” Journal of Medical Internet Research 15(4).
Word count: 800 -1000 words, maximum of 3 pages total
Font: Times Roman Spacing: 1.5 Margins: 1 inch
Format: flush left, ragged right
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After reading the article it was clear that the company did an outstanding job getting their name out there. After evaluating the REI’s approach to social media was simply for a better cause, for the Black Friday movement. However, their form of action put them on the map with free advertising. With all of the consumers giving their personal stories and then hashtagging REI’s name is a free promotion if you ask me.
REI’s social media was just trying to bring awareness of the movement that they wanted to break the cycle of the other competitors. This shows their brand loyalty, that their business is not going to be hurt for shutting their doors during one of the busiest holidays. This allows consumers to feel trust in the establishment.
Social Media Action Essay Paper
The company was being promoted by the dozens who felt compelled to voice their opinion or views on the acts of REI closing the store for the anti-Black Friday movement. By having brand loyalty through its faithful consumers, this guaranty steady sales. Then again it brings on new consumers, by word of mouth and of course the social media platform reaching a mass amount of potential consumers is the sure fire way to gain a larger audience.
Each student is required to choose a company where they can access the company’s current social media marketing plan /effort.
Analyze the current social media presence on major social media networks such as but not limited to; Facebook, Twitter, Instagram, Pinterest.
Put forth a new plan to enhance the company of your choice’s social media marketing or to get it on new social media networks to improve profit.
Please Note 4. Social Media Marketing plan is an individual project.
Each student is required to follow the guideline as much as possible.6. All sources used must be cited in a bibliography at the end of the report.
Absolutely no plagiarism.
The project is to be written as a project report not an essay with page numbers, headers, and footers.
It should be in a word document. Font: Times New Roman size 12, no minimum number of pages required just make sure you cover all or near all parts mentioned in the grading rubric below.
Social Media Presence/Implementation…………………………………………………..………. 9
Facebook……………………………………………………………………………..…. 10
Twitter……………………………………………………………………………..……. 11
Instagram………………………………………………………………………………… 12
Youtube…………………………………………………………………………………. 13
LinkedIn…………………………………………………………………………………. 14
Social Media Marketing (SMM) Analytics/Monitoring………………………………………… 15
Process and Operation Details………………………………………………………….. 16
Budget…………………………………………………………………………………………… 17
Conclusion………………………………………………………………………………………. 18
Nike Social Media Marketing Plan Social Media Executive Summary
This report is directed to the social media marketing plan for the athletic wear giant, Nike. This report includes nearly all elements for the company’s social media marketing plan including its social media presence (Facebook, Instagram, Youtube, etc.), competitive analysis, Goals, and Strategies. Founded in 1964 (Britannica, 2018), Nike is one of the world’s biggest multinational corporation of athletic attire and sports equipment. This report exhibits Nike’s current goals and mission statement in addition to how Nike can possibly boost their marketing to reach more people and possibly sell more products.
Nike’s social media presence is very strong that it is one of the leading brands using these platforms. The main platforms Nike uses are Instagram, Facebook,
Discuss how companies use social media channel “influencers” to promote their product. Provide a link to a specific example that illustrates your ideas.
Your assignment must follow these formatting requirements:
Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.
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How effective is Social MediaActivism For our unit on social media, here are a couple of more articles? For this assignment, you need to carefully read and annotate the following two articles:
How effective is Social Media Activism
“Hashtag Activism Isn’t a Cop-Out” (Links to an external site.) Links to an external site.
“How Effective is Social Media Activism” (Links to an external site.) Links to an external site.
Then, complete our Annotation Worksheet for each one!
How effective is Social Media Activism Submission Details
Save and submit your assignment.
When you have completed the assignment, save a copy for yourself in an easily accessible place and submit a copy to your instructor using the dropbox.
Rhetorical Context (Who wrote it or created? Why was it written? What is it trying to do to or for its readers? What is it? Where does it appear? When was it published? )
Summary (What does the text say? What are its main points/claims? Sub-claims? What kind of support does the author use to back these claims up? What did you find most interesting?)/
III. What are THREE golden lines from the text (quotes that stood out to you most)? Why?
Evaluation (Is the text convincing? Why or why not? What new knowledge did you get from reading this text? What strategies does the author use to convince you?)
Questioning (What questions do you have about the text? What would you ask the author if you could speak to him or her directly)
– Firstly Fill out this attached worksheet and answer the questions inside the attached file.
-Second write about the subject as requested in the attached file
These exercises are designed to get students thinking about their topics.
Students are asked to choose a topic, narrow their focus, complete some preliminary research and develop a thesis statement.
The students have to turn the exercise to the instructor within 1 week.
Research Project Proposal: This worksheet asks students to choose a topic, perform some preliminary research, and narrow their focus based on that research. It may not be suitable for students with no prior research experience.
Student Learning Outcomes
Students will be able to:
1. Identify an initial research question, that might be too broad or too narrow
2. Use background information sources effectively to gain familiarity with and an understanding of the topic.
3. Locate and retrieve preliminary information on their topic.
4. Identify how new information gathered or learned integrates with their previous knowledge on the topic.
5. Determine whether to incorporate or reject viewpoints encountered.
6. Define or modify the information need to achieve a manageable focus.
The exercises were adapted from a worksheet designed by Professor Elizabeth Korn for students enrolled in ENG 101C/105C.
Name:
Research Project Proposal
Fill out this worksheet and turn it in 1 to the instructor.
1. I would like to research the following topic:
2. I am interested in this topic because:
3. List at least three specific resources that you have found that may be useful to your research. One of these sources may be a website:
4. Based on my preliminary research, I have chosen to focus on the following aspect of my topic:
5. I have chosen this focus because:
Your answer to the following question will constitute your argument.
Your argument may change as you do more research on and think more deeply about your topic.
6. How is your topic interesting or important? Are there unresolved questions relating to your topic? How might you approach these questions?
What questions, general or specific, would you like to ask your instructor about how to proceed with your project?
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Write an argument in which you make and support a claim about one way we use a specific type of technology in our daily lives, and the significant impact it is having on us (for better or for worse). You are strongly encouraged to look beyond our readings to explore and choose a topic we haven’t talked about. You will want to make sure your argument addresses a larger cultural issue that you feel is important for readers to understand and view differently than they do. (Example: Sherry Turkle argues that the immediate connectability of social media is shaping an entire generation’s ability to navigate relationships in a healthful way.)
1700 words. Double-spaced. MLA format. Works Cited page in the back. Doesn’t have to have exactly 5 sources but somewhere in the ballpark of 4-6.
Paper #2: Taking a Position
We’ve read and discussed arguments about the impact our different daily uses of technology might have on our psychological, mental and emotional health. Together, Sherry Turkle and Jean Twenge have made claims about how our phone technology in particular has shaped the way we communicate with each other, and deal with daily challenges in our own lives.
Now, it’s your turn to pull a chair up to the table and join the discussion:
Write an argument in which you make and support a claim about one way we use a specific type of technology in our daily lives, and the significant impact it is having on us (for better or for worse). You are not limited to the areas we’ve read about and discussed in class; in fact, you are strongly encouraged to look beyond our readings to explore and choose a topic we haven’t talked about. You will want to make sure your argument addresses a larger cultural issue that you feel is important for readers to understand and view differently than they do. (Example: Sherry Turkle argues that the immediate connectability of social media is shaping an entire generation’s ability to navigate relationships in a healthful way.)
Remember that this is an argument, which means you’ll need to have a defined opinion about your topic/issue, and that opinion will need to be articulated clearly in your thesis up front. As you develop your ideas, think about your audience, and how they will respond to your assertions. Don’t worry about readers that already see the issue your way — think about those that are inclined to view it differently, or at least who don’t see the issue as important enough to care about (yet).
Success in this assignment will depend on:
1. Focus and Cohesion – You must provide a firm, authoritative main claim (thesis statement, defining opinion) up front in this paper, and then continue supporting and developing that claim throughout the argument.
2. Support – Your supporting paragraphs must serve to directly develop and prove your central claim, leaving the reader with no unanswered questions or unsubstantiated points. Your support will come primarily from two different sources: 1) direct observations; and 2) outside research (you are required to integrate two outside sources into this paper). Your support must contribute clearly to your argument. Your two outside sources must be cited and documented per MLA requirements.
3. Structure – Move readers smoothly through your argument with a well-organized sequence of ideas, clear paragraphs, and logical reasoning. We’re looking for an argument that doesn’t go off in unexpected directions, but does develop its relevant points fully.
4. Writing – Read over your work carefully and watch for sentences that seem confusing, awkward or choppy.
As with Paper #1, students failing to submit a hard copy of their rough draft on the day it’s due will be ineligible to turn in a final draft for credit.
You must provide five copies of your rough draft on the due date. Two in-depth workshopping sessions will follow, starting on the next class day. Make sure you arrive on time and prepared for class on workshopping days. If you do not attend, or are late/unprepared on these days, your paper grade will be lowered one full letter grade automatically. Getting feedback for your work is a critical step in revision, and that’s why it’s important for you to be prepared for this phase of the writing process.
Make sure both your rough and final drafts are typed, double-spaced, and appropriately formatted.
Approx. length: 1,700 words
Assignment Value: 70 points
Rough Draft due (five hard copies): Thurs 2/28
WORKSHOP DAYS: Tues 3/5, Thurs 3/7
Final Draft due: Tues 3/12 (hard copy in class, electronic version on
Turnitin.com)
Goodman, John, Kelly McGillis, and Trini Alvarado. 1992. The Babe. Universal City, Ca: Universal Studios.
Gordon, Lawrence, et al. Field of Dreams. Universal City, CA: Universal, 2004. DVD
Hanks, Tom, Geena Davis, Lori Petty, and Madonna. 1992. A League of their Own. Hollywood, CA: Columbia Pictures.
Levinson, Barry, Mark Johnson, Robert Redford, Robert Duvall, and Bernard Malamud. The Natural. Burbank, CA: RCA/Columbia Pictures Home Video, 1984. DVD.
Matthau, Walter, Tatum O’Neal, Vic Morrow, and Michael Ritchie. 1976. The Bad News Bears. [Hollywood, Calif.]: Paramount.
Stallone, Sylvester, Talia Shire, Burt Young, Carl Weathers, Tony Burton, Michael Pataki, Brigitte Nielsen, and Dolph Lundgren, Rocky IV. Santa Monica, CA: MGM/UA Home Video, 1985. Videocassette.
Taylor, Lawrence Edmund, Arthur Mann, Alfred E. Green, Jackie Robinson, Ruby Dee, Minor Watson, Louise Beavers, et al. 1950. The Jackie Robinson story. Santa Monica, CA: MGM Home Entertainment.
Ward, David S., Tom Berenger, Charlie Sheen, Rene Russo, and Wesley Snipes. 2017. Major League. Los Angeles, CA: Paramount Pictures.
Unpublished Dissertations
Corzine, Nathan M. “The Last Pure Place: Drugs, Alcohol, and the Paradox of the Modern American Game,” PhD dissertation, Purdue University, 2010.
Mahoney, Michael Paul. “Alcohol Consumption and Drug Use among former Major League Baseball Players,” PhD dissertation, Temple University, 2002.
Woolley, John T. and Gerhard Peters. “The American Presidency Project.” Santa Barbara, CA: University of California, 1999, accessed October 18, 2018, www.presidency.ucsb.edu/ws/?pid=2767.
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What is the Effect of Social Media on Public Opinion This question is a research topic that is supposed to be written as a Type 1 Lit Review not a Type 2 Lit Review
What is the Effect of Social Media on Public
OPTION 1: Write a “Review Article” (Type 1). This will review a large volume of literature on your sub-topic (ex: the effect of social media on public opinion) and includes what is missing from this body of work. It does not deal with a specific research question and hypothesis like the Type 2 does.
WHAT SHOULD BE INCLUDED IN THIS OPTION? A short introduction paragraph and the literature review outlining what research has concluded on this topic and what questions are still unanswered. You should break this literature review up into “intellectual categories/sections” with headers if that is helpful but don’t abuse this. There’s no need for more than a few headers and they should not be used just to take up space. At the end of each category, tell the reader how the current research could be expanded or what is still left unknown.
EXAMPLES OF A TYPE 1 THAT WE HAVE READ: The article on Voter Turnout across different countries and the article on Public Opinion on Immigration
Technical Directions for all papers: · Times New Roman font. DO NOT switch fonts throughout the paper. · 12-point size, 1-inch margins, 5-6 pages double-spaced, no less. · Top of page: Name, the option number you are choosing for this assignment (see below) and the title of your paper. That’s it. · In text citations: If you are citing the conclusions of another study, which will happen constantly throughout the literature review, put the authors name and the year it was published in parentheses. Either of the following is appropriate: Example: A field experiment by Gerber and Green (2008) found that social pressure increases voter turnout. Example 2: It is well established that social pressure has the ability to increase voter turnout (Gerber and Green 2008) · Reference Page: At the end of your literature review there should be a reference page with the full APA style citations for each source you cited throughout your paper. · Minimum Article Citation Number: 15 Sources (if you are doing TYPE 1 you should aim for more than this. The more you do for Type 1, the more it improves your grade)
Social Media Audience on a National Scale Social media has fragmented the mass media audience, and now it is difficult to attract the kind of audiences that used to exist on a national scale.
Social Media Audience on a National Scale
Does this mean that broadcasting is no longer able to support the goals of the political project of nation- building? Or can the nation still make use of traditional broadcasters despite the popularity of social media as a means of distributing media content? If you’re a brand today, there’s a non-zero chance you’re on social media in some way, shape or form. But many brands have an active, thriving social media presence?
